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help with google adwords/keyword tool please

by Hatecamel
8 replies
Is there a difference between google adwords and their keyword tool? I put the same thing in both but got different results and it shows slightly different pages. Here I used the same term but got these results...

adwords: http://img204.imageshack.us/img204/9769/adwordsr.jpg
keyword tool: http://img291.imageshack.us/img291/7691/keyword.jpg

I'm actually REALLY confused when it comes to keywords in general. How do you "own" a keyword? What does that mean? How do you take a keyword and use it to put your site on top of a search engine? Thanks in advance.
#adwords or keyword #google #tool
  • Profile picture of the author fredjr1978
    Did you do the same search on both? What I mean did both of these tools offer a choice for exact, phrase for example? This could be why.
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    • Profile picture of the author Hatecamel
      I just put 1 word into both of them and those are both the top results.
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  • Profile picture of the author l23bc
    are you looking for broad or exact matches, For example if i was looking for "ipad" in broad matches i know im going to get huge competition

    What exactly are you stuck on
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    No Link here or Nothing to Promote Just a Old Happy Warrior User reading Topics

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  • Profile picture of the author Hatecamel
    To be honest I have no clue. I just the same word into both and saw hugely different results. :O Sorry if my ignorance is making this difficult lol
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  • Profile picture of the author fredjr1978
    Go to Google.com and type in ipad and look at the search results. Then type "ipad" (include quotes) and you are going to get less.

    My guess this is what is happening. One of these is giving you a phrase search or exact search.
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  • Profile picture of the author Hatecamel
    I actually got the same amount of results doing that (110,000,000 for ipad with and without quotes). is that not normal? I thought quotes only applied to a phrase. But on the google tools, I didn't change any settings. I just put them in the "word or phrase" boxes.
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    • Profile picture of the author fredjr1978
      Try typing:

      allintext:ipad

      this will tell Google that you want to see all websites that have this phrase in it.

      Be careful if you do this to much, Google will enable you to do this for a few hours or more. Stupid

      Originally Posted by Hatecamel View Post

      I actually got the same amount of results doing that (110,000,000 for ipad with and without quotes). is that not normal? I thought quotes only applied to a phrase. But on the google tools, I didn't change any settings. I just put them in the "word or phrase" boxes.
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  • Profile picture of the author Hatecamel
    Is there a difference between adwords and the keyword tool? And what does the bid price mean? Do you actually pay for keywords? I'm really confused on the whole subject tbh, and the more I read about it seems like the more confusing it gets...
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