Advice needed re different Amazon locales and domain names

3 replies
Hey all,

I have a client who wants me to embed his Amazon astore in his existing website, along with some redesign.

I've discovered that the majority of his traffic is coming from the US, but he only has a UK associates ID. I asked him to sign up on the US program, which he did, but he then received an email from them saying they were refusing him because he has a trademark in his domain name (ipad).

At this point I'm casting around for what to advise him to do.

1. Just go with the UK associates, who seem happy with his domain name - but this will miss out on the US traffic?

2. Drop Amazon entirely and use a dropshipper - he has mentioned this as an option?

3. Persuade him to buy a new domain name and point that at the existing site, and submit that new domain to Amazon?

He bought the site off the original owner a few months ago, and the site has been up for just over a year and has PR3 so I'm reluctant to advise him to abandon it altogether.

Number 3 seems more sustainable to me since I worry that Apple will eventually come along and issue a cease and desist to the original domain name. But that means we have to roll out a whole new campaign of SEO to promote the new domain name.

What would you guys do?
#advice #amazon #domain #locales #names #needed #trademark
  • Profile picture of the author stellarbizop
    It's a really difficult situation. Trademark is very serious when it comes to promotion thus refusing him. I wish I have an answer for you but just listen to what others would say about this.
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  • Profile picture of the author webapex
    Option 4, move the site to a new domain, I don't know all the ins and outs about duplicate content during transition period, etc, but I do understand a 301 redirect is a search engine approved approach that will pass link juice to the new site, but any links to old inner pages will dump visitors onto the new first page.
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    “An expert is a person who has made all the mistakes that can be made in a very narrow field” Niels Bohr

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  • Profile picture of the author PPC-Coach
    I agree, I'd move it to a new domain and don't buy one with any Apple products in it. Apple is known for going after anyone who does that.
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