Can my subscribers lose trust in me once I do this?

by Lucian Lada

Posted: 12 years ago 15 replies

INTERNET MARKETING

I found a good product with a good sales page. (Someone examined it and told me that.) However, the product is available in PLR as well, so I bought it in the attempt to write its sales page myself.

It turns out I need a little of practice until I get it right, so in the meantime I want to promote the original offer.

I wonder if my subscribers will blow me off when I'll switch the products, considering the fact that I will raise the price with $2 (so it ends in 9, not 7), but I'll also add a relevant bonus.

I also plan to openly address this issue in the review of the subsequent product, saying something like "This is very much the same course as <original name>, but it has the additional bonus <bonus name>, which means you get additional help when dealing with <whatever the problem is>."

What are your thoughts on this?

#lose #subscribers #trust

Prateek Dwivedi 12 years ago

I think you should be fine. Won't affect you a lot IMHO.
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fin 12 years ago

I wouldn't risk it.

Why is it available as PLR if it's a good product. I'm not questioning it, just curious.
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- Lucian Lada 12 years ago
  
  Originally Posted by fin
  
  Why is it available as PLR if it's a good product. I'm not questioning it, just curious.
  
  I have no idea. I've looked through the author's history, and it seems to be doing it with every product he creates. He has all kind of weird stuff going on, such as giving the product away for free randomly to some subscribers...
  
  And the price is incredibly low. He actually sells the rights of two of his products as a pack, but if I were to buy them separately without the PL rights, it would be a little more expensive.
  
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Mary Davis 12 years ago

At least tweak the Headlines and Sub-headings.

Also, have you thought about split-testing a couple different variations as well -- compare your modified headings version to your own sales letter?
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retsced

12 years ago

Are you planning on selling the same product to the same people after you have made slight alterations? If so, why? I would be very happy to unsubscribe from your list if that was the case. If you are not selling to the same people... what's the problem?

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Joseph Robinson

Banned 12 years ago

Originally Posted by retsced

Probably the course of action I would take, personally. I'm going to pay $7 for the product, then $9 more to get the bonus? Doesn't really make sense, does it.

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Lucian Lada

12 years ago

Originally Posted by Joe Robinson

Probably the course of action I would take, personally. I'm going to pay $7 for the product, then $9 more to get the bonus? Doesn't really make sense, does it.

Change of plans: I'm making the copy myself and sell the rebranded version. But the price will be 49 instead of 47, not 9 instead of 7, sorry for not being clearer on that.

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Joseph Robinson

Banned 12 years ago

Originally Posted by canyon

Change of plans: I'm making the copy myself and sell the rebranded version. But the price will be 49 instead of 47, not 9 instead of 7, sorry for not being clearer on that.

Still doesn't make sense unless you intend to do both offers at the same time. As separate promotions it just doesn't make sense to me.

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Lucian Lada 12 years ago

Originally Posted by Joe Robinson

Still doesn't make sense unless you intend to do both offers at the same time. As separate promotions it just doesn't make sense to me.

Well, it makes because I get 100% of the money in the case I promote the Plr version, whereas before I would only get a little over half.
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MissTerraK 12 years ago

I have to agree with those that advise against it.

I'm not quite sure why you would offer the same thing twice, one as is and one fixed up and with a bonus. If I were on your list, that would make me roll my eyes and consider you as one of those who puts making money of more importance than offering value.

I personally would just wait until you had the fixed up one and offer it the with bonus all at the same time as Joe has recommended.

If you were absolutely intent on making the first available immediately and doing two offers, then just offer the bonus alone as complementary to the first.

But I still don't understand why you would even want to offer something that was under par in your own opinion, to your list anyway. :confused:

Terra
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- JohnMcCabe 12 years ago
  
  There is a way to have your cake and eat it, too.
  
  > You promote the original for commissions.
  
  > You announce that you bought the rights to the product (don't have to mention 'PLR'), and that you've expanded it and added extra bonus material.
  
  > You either offer the bonus to previous buyers of the original for free, or offer the new package to previous buyers for the difference in price ($2).
  
  This way, you keep things transparent, you go out of your way to be fair, and you should keep the trust of the majority of your subscribers. You'll have some that are looking for signs that you are "one of them", but they'd have found something to be unhappy about eventually. It's what they do.
  
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louie6925 12 years ago

I'd have to agree with Fin, the fact its being sold as PLR would get the alarm bells ringing! personally if I buy a PLR product and its actually quite good, then I offer it my subscribers as a freebie, I probably haven't looked in the right places, but yet to find a PLR product thats something special!
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answerbrain 12 years ago

I don't think its a good idea. If I was on your list I would be the first to unsubscribe if you did that.
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Anonymous Affiliate 12 years ago

Quite frankly I don't think it's such a big deal. Most people won't even notice.
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Lucian Lada 12 years ago

Thanks everyone, especially John - that is a great recommendation.

But I feel that I didn't make myself clear, and I want to do it now:

I've found a good product (with a good sales page) to promote as an affiliate. As I was doing my research, including finding reviews about the product, I found out that the product is available as a PLR, meaning that I can buy it, rebrand it and sell it as my own, keeping this way all the money.

The only problem with this was the sales page, which I had to make myself.
After seeing that making a sales page (a good one, not just a bunch of words full of hype), I started thinking how could I promote the original product until I sort out how to make a decent copy, and eventually switch from the original product to my own rebranded one.

The thing with the price is that the original product is priced at $47, and because I don't like prices ending in 7, I want to make it $49, but not to earn 2 extra bucks, just to make it look less like an IM product.
Of course, I will test different price points, and the next price will be $47.

So I will not promote both the offers at the same time.

@MissTerraK: Rest assured, it is not my intention to put money ahead of my subscribers' needs, and the bonus offered is not because the product is faulty or something, it's just to offer them an incentive not to get upset because I switched offers.

Perhaps I should have formulated my ideas better, sorry.

Anyway, just to avoid all the headaches, I will write my own copy and tweak it until I am satisfied with the results, skipping this way the unnecessary explanations which I would have to provide.

I took this decision based on the feedback from a few respected Warriors, so thanks for your input.
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