One Time Offer - When do I take their money?
So I'm polishing my sales page, and once they click "Buy", I want to send them to a One-time offer UPSELL. If they decline that, they will see a One-time offer DOWNSELL.
So when do I take their money?
1) After they click Buy, go through the payment processor, and on the "Thank you page", present the one time offer...therefore ensuring they don't back out because they are turned off by my OTO? BUT, if they do say yes, then they have to go through a second payment process?
2) After they click Buy, give them a chance to say Yes or No, and then send them to the appropriate payment page?
The first seems greedy, as they might have to enter their credit card twice...
The second is nicer to the customer as they only have to enter it once if they accept my OTO, but I might lose some sales?
Has anyone tested this? All opinions welcome!
Thanks,
Rich
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