I make Fantastic Videos for People.. but how do I market them outside of Fiverr?!

Get a facebook page, at least. You can put the link in your about me part of your public profile here, I think. Don't take this the wrong way, but since you described yourself as an actor, you will understand 'looks' in your profession. You are an attractive lady. Dudes are going to click on your public profile page to see a bigger picture of you (I am sure you have a portfolio with a protrait?). You can offer up your facebook page link when they do that, which they will if you post here a couple times a day ...

The same people that buy and offer gigs at fiverr hangout here. So, merely interacting with people in threads can get you work, sometimes from folks with a lot more than five bucks to spend ...

I am not trying in anyway to engage in a critique; however, there was a bit of visual creativity and technicalities that were absent on the three vids on your page. A certain visual experience that was missing and could be enhanced. Consider it not a critique, but as a personal compliment and suggestion to raise the base technical and artistic level of the video up to your actor talent level.

And I want to mention that since you have a green screen, I have bookmarked your site. I have several thousand dollars worth of video/graphic/audio software, but I have a face and acting abilities better suited for hiding behind a keyboard and monitor, where my creativity can be expressed.

Perhaps you can use that to your advantage somehow? A different customer stream - higher end (creatively and technically) video creators/producers that could incorporate you and your green screen as a part of their videos. Unless you are already tapping that market.

Freelance to the freelancers, as well, if you are not. I don't know what your videos cost. But, were I you, I would try to market to folks who are putting together animated/motion graphic videos (marketing to the same customer base you are) and charging more than you.

Who are you marketing currently to? Website owners? Offline businesses? SEO consultants?

If you already have clients then why not use those clients as opportunities for bigger and better jobs? At least in this transitional period you could change your name to your domain, market your responses or previews with your link, and just all around make your customers realize that you don't just do $5 jobs but you are available to do a lot more.

The second point to that, however, is what exactly you plan on doing for these customers. Just because you have more quality does not necessarily mean that people will want to pay more than $5 for it...

Get your videos on YouTube...billions of users are always looking around Youtube, so you should get a lot of attention there. If you have a website, you can direct your viewers with a link to your website, which will surely boost your earnings and online visibility.

I want to follow up with a couple thoughts. There is the Video forum here that is subscription based. I haven't made the upgrade, so I do not know what info is in there, but maybe somebody else will chime in who has purchased it and can give you a basic 'yea or nea', concerning whether or not it was worth the money (somewhere around $20, I think).

I actually think that people like you are in a pretty good position, as I beleieve that quality video is underutilized by IMers, in general, and the fact that with mobile devices and tablets on the rise, video demand continues to increase.

There is also a race to the bottom with pricing with a lot of this stuff (content creation). Being a Fiverr folk, you have seen plenty of this, I am sure. 500 word articles for $1.00, Sparkol whiteboard animations for $10-$20, etc.

If you are not aware, there are some successful people here. The kind that will pay a copywriter $XX,XXX for a sales letter. Those are some folks I think you should try to identify and market your services to. That can be done by simply participating on this forum on a routine basis - consider this a networking hub for yourself and treat it as such.

Video discussions here on this forum, well, I find them to be a bit interesting, or uninteresting, as it were. And they don't seem to generate much conversation towards the direction you are asking (most seem to center around IMers asking how to create or use their own videos to market their product/brand, rather than how to market video creation services).

I don't get the feeling that everyone here understands where video is going and how important it will continue to be, so don't be completely dismayed by a lack of response to this thread - the internet Video Revolution is not yet in full swing, it is just starting to ramp up. I think the site owner understands this, subsequently creating a subscription forum based around the discussions.

Most people here offering video services are racing towards the bottom with pricing and using the same basic software (like Sparkol). Don't do what they do (at $100/100 words, you are not). As far as specific ideas, spend a couple hours reading this forum - there is a tremendous amount of knowledge buried here that you can apply to marketing any kind of service.

This forum itself is an awesome marketing/networking tool. So, for you, step one is complete, regarding your objectives. Namely, find a centralized location, other than Fiverr, of potential clients to market to. A lot of the rest is up to you, though, in a lot of ways. And that is simply because you are close to the crest of the video wave and there are not a lot of surfers in front of you to observe, study and copy effective methods from.

Look in the Warriors For Hire Forum and search for those offering spokesperson stuff (I can think of one). See what his sales page looks like, and see if there is anything you can glean from it for your own use. You can even throw and ad up there for a relatively minor fee.

Best of luck. Maybe some other folks will hop in this thread and give you additional advice. I was neither being overly critical of your videos, nor juvenile in commenting upon your looks, merely encouraging you to up the creative and technical level of your video so you can raise your price, and cement a nice paying, stable little niche for yourself ...

There's tons of people here that buy custom videos. Here's a few places you can sell your services:

Warrior Special Offers Forum
Warriors For Hire
Warrior Forum Classified Ads

- YouTube, Facebook, Twitter - Social Media is a great way to expand your business!
- Online Forums (such as this one) are also a great way to market your business.
- Blogging - You can start a blog and gain traffic from the search engine to help market your business.

Suzi... get a facebook page and start to use youtube :-)

I would start by running ads - just to see if there's a demand for female video spokesperson. There may already be a demand, but paid advertising will let you know if it's a niche worth pursuing.

Build your own business. Build your own website promoting your services and add different videos and post different prices. Do your site but upload videos so people see your work. Also as people said above do your Facebook page and link it to your site.

Good luck!!!

Suzi, I saw your site and LOVE your work. I think you'd definitely be a perfect spokesperson for my business if I can find out where to place you and for what purpose.

There is a Warrior called Todd Gross which recently launched a plugin with green screen videos for different Offline niches.

You could team up with him or do your own serious of green screen recordings with some generic text welcoming visitors to x website and sell those as a WSO in here and other Forums where Offline Marketers hang out.

You can then expand those customer leads to produce unique videos, higher price point.

Just from the top of my head but get creative, there is always a market for something like this.

G.

You should do a little SEO for your services.
I am sure you can find some good keywords to rank for, which will bring new customers.

If you are genuinely good at what you do, post it up in the "Warriors For Hire" Section here.

People love good Video Spokespeople, especially if they are well priced and professional.

Plus you can charge more than Fiverr!

Zayne

Place a listing in the Warriors For Section or run a WSO offering your services. I've used both successfully in the past.

The way I see it, you marketed your service here at warrior forum, other than it you can make a video about your service and upload on different video sharing sites, if your video is really Fantastic you can get clients easily.
Posting on classifies and advertising is another good option if you can spend some money.

Let me chime in about...High Voltage Video Forum...

Very much worth the small amount it costs to join.

My investment has been multiplied many times over. And you get to schmooze with a variety of video experts.

Content? Absolutely.

Resources? Of course.

Relationships with other video marketers? (Yes I went there), Priceless

Hi Suzi

Wow! You certainly do make fantastic videos.

Like the Warrior above, I may be able to use your service in the future; I have bookmarked your site. However, I'd appreciate some idea of price - can't seem to find it on your site.

Cheers,

Will

Well, either the OP got busy and hasn't come back to her own thread, or she just did the 'ol quick thread start/signature dump and split. But, the video topic is rolling around, so let me support my claim of the benefits of creativity/artistic qualities that a sefl-professed expert says creative content is proven not to sell. Exhibit B:


Creative content is proven not to sell, eh? Someone best let Apple's marketing department know this, eh? That commercial is pretty much exclusively creative content. It does not tell you jack about the product, its benefits, etc (granted most know about the iPhone, but still ...). You are hit from the git go with music. Not a jingle written for a commercial, but a real deal recording artist. Next comes the animated graphics. Is it art? I dunno, but it is certainly visually appealing and captivating and goes very well with the audio art presented.

No offense, buddy, but I m going to take Apple's marketing department's opinion on this one over yours ...

If you are level 2 on fiverr, then you can charge $200 for one gig. That is a nice bit of money. Well, if you want more... develop a channel on you tube and become a partner, but I have never seen your movies. That would tell me what areas you might want to become a star in. All the best to you.

What tier are you on Fiverr?

PS: You took that Amaretto shot like a champ

Get testimonials from those Fivver clients of yours.

Next throw a few ads out on Craigslist in the services section.

Next create business cards and hit the streets.

You can build a marketing team that will get you clients for you, or you can get your own clients.

You will need to hit the pavement, and that is a fact. You will never get clients just sitting behind your computer. Well you might get a few, but it will take longer to convert them.

1. Stop working with cheapskates
2. Bump up your prices
3. Prequalify your prospects
4. Re-engage with your existing customers
5. Build your own platform
6. Know your audience
7. Build out a strong - and clear - service offering
8. Sell package deals
9. Create content onsite that promotes your products and services
10. Syndicate that content across external properties

Hey, you can start your own website and set plans and pricing for the service you offer. Since you offer service (not just content) you can easily market them online and build a perfect platform.

Don't worry, making a website is not that difficult, you can spend a few $$$ for a designer to make everything what you are not good at (design & programming).

It is easy to target your customers since you already know some of them (who can pay more than those $5) on fiverr. I'm sure that you can get into a success train since you're not starting from scratch.

Great talent! It looks easy to do as good a job as you until you try it yourself!! I was on a home shopping network for 3 hours and bombed, felt like 30 years, and I'm pretty good at basic presentation, but that is a whole 'nother world.

If you sell a product at a flea market vs. convenience store where ya gonna get more money? Fiverr is a flea market for cheap buyers. People willingly overpay for items at a convenience store. Make your services convenient.

How do most businesses procure similar services? Partner with those who have contact w/ your target businesses. Make it easy for them to do business with you. You could do generic videos for certain industry niches, then just plug in several business logos embedded or at beginning/end to send them a sample. I think you'd get a lot of interest.

edit: Realize most importantly, people do not buy videos for videos. They want RESULTS. Don't sell them a video. Sell them RESULTS, or what benefits the video will bring them.

Hey Suzi.. here's what I'd advise to you...

#1. you need to first figure out who your ideal prospect is.

What is the 'dream job' that you'd like to do? What are the best clients to work with? What kind of service are they looking for?

How old are they? Are they male/female? What do they do for fun? What market are they in?

This is step 1. before you even think about anything else you need to really nail down who your ideal prospect is...

Otherwise.. no matter what you end up doing you're going to end up getting stuck with a bunch of people that drive you crazy and doing work that you don't like lol.

Create the avatar for them..
You need to do this first. Everything else is just semantics.

Once you figure out who you're market is and where they hang out.. the rest is easy..
Being as how you've done a ton of jobs on fiverr already.. that should've given you tons of insight..


Which jobs did you really like? which kind of customers did you like?

So for example.. let's say you figure out that you absolutely love doing sales videos for marketers... And that you would rather do 5 to 10 minute long sales videos instead of taking lots of smaller jobs..

Well.. where do marketers hang out?

Here

So then you can create an Ad here in the Warrior For Hire section.. and you can offer 2 packages.. 1 package for a 5 minute long sales video, another for 10, and for additional length they can contact you

and now that you know your market.. you can run Facebook ads targeting them.


THEN since you've identified your market.. then you can find out who the top thought leaders in your area are.. there are marketers that sell video services to brick and mortar companies.. they get 1,000s of jobs each month.. connect with them

As BHW1 mentioned.. there are guys here that sell video creation / video ranking / courses on how to make money from youtube.. those are people you should connect + network with.. They can refer you tons of business


On the contrary.. if you find out that you absolutely love doing videos about parenting.. and those are the kind of videos you enjoy doing.. why not hit up all the top mommy blogs, get involved in the top mommy fb groups, go to mommy blogger conventions, etc.

One basic thing lacking with your "How do I get people to find me?" is your website with nothing but a contact form on it.

People hate waiting and love to call a real person versus submitting forms.

If you want to get serious, you need to post a phone number or at least use a click to call system so people can have you call them (click to call works really well - amazing conversion rate).

And here's a specific example, I was going to send your phone number to one of our web sales guys because we're reworking the site right now but could not do it because you have no number listed. And I didn't feel like filling out the form since I'm not the right person to speak with anyhow.

If you choose, go to our website and look at the videos on our Pricing page. If you're interested in a longer term gig to be one of the people in these videos then please call our main sales line (888) 388-1815 and ask for either Toni or Gary J (not Gary W) and see if there's a match in what we need and what you're offering (I really think there is - you look great in your videos).

Try these out...
peopleperhour.com
odesk.com
freelancer.com

Create your own news channel on youtube.com
Make your own story to answer people questions.
Find high ticket product (where you can be an affiliate) to answer it.
Put your affiliate link as the final answer to such question.
And bump... commission is on the way to your paypal.

Make common use greeting videos.
Make a lot of it. Like 100 or more.
Distribute them as freebies in exchange for email address.
You can share them on your own membership site for better result.
You will have easy member/subscriber and monetize them as you like.
You can even start your own solo ads business after that.

Offer you service for free to super people (one who made 5-7 figures already)
and request the great testimony and/or reference in exchange
that you can put on your website as proven authority in the market.

And a lot more ways to market yourself in this forum.
Just surf around...

Good luck.

Owid.-

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If you don't want to waste your time so you can concentrate on the videos, the best option for you is to invest in PPC: Google Adwords or Bing Ads . I don't think Facebook ads suit your business.

I don't think anyone here has mentioned Linked in. Build your outreach there and connect with media people.. They are always looking for talent and used to paying for it.