Sharing a unique SEO trick!

Hey there bro,

I can't help but be a little skeptical here...

While I do agree with you that Google gives priority to websites that have been around longer I highly doubt Google would rank you higher simply for renewing your domain name for multiple years.

Instead, Google would rank you higher for simply just being an active blogger for say 5 or 10 years.

You do make an interesting point and I would like to know if there is any truth to that. Could you provide any?

The websites I am developing long term I always buy the domain name for 5 years. I have never been able to prove Google gives you more love for that but it makes sense. I always get a little bit of a discount on the price also.

It's a sensible approach if it works.

When I buy domains, it's generally with the point of view that I'll test them out for a year for a low cost (under $10).

If they work, I'll renew them and keep them.

If they don't, I've tested them for a minimal time and money investment.

Of course, if spending the additional money up front would result in a significantly better placement in the search engine results, I'd reconisder. I suppose, there's always the option of flipping the domain (and/or completed site) after for somewhere close to the money made. So the risk is minimal in either case.

Definitely something I'll be testing out.

Thom

Its true, I use a top SEO firm for my site and buying my domain for five years was the first thing they told me to do. Makes sense because spammers would not spend that money.

Hey, I know! Let's see what someone who actually works for Google has to say about this....


In typical Cutts-speak, he's not saying it doesn't matter at all, but he seems pretty clear at the beginning that it's not something to spend any time worrying about.

John

Hey Zeuss66, nice find! Pretty much nails it.

Intresting post, but they guy in the video does say not to worry about that very much. Not that you should not worry about that at all. Or even just saying it does not matter at all.

Sounds like there is some weight there even if it is very small.

And don't forget to get one of these too...


...it really helps you rank!

i don't know it work or not, but as per my knowledge the old domain for example 5 years old get higher ranking in very short period. the Google and other search engine give first priority to old domains. Just make sure the domain must live on internet. because the corrupted page not get that much of result which live gets.

Thanks a lot for sharing this trick with us...I agree,domain registration for a longer period of time really helps.

Oh really, that new to me. I will try this for a few of my sites.

This seemed to work for us- we had a domain for a travel site active for 5 years and now the website doing really doing well in google serps. Ofcourse, we are putting in a lot of SEO work in the site too, our 'older' domain gave us a boost in the rankings and made SEO a lot easier

Thanks for letting us know this..I have a question..Do I need to optimize the "Terms and Condition" page of my website?

Unique method and thanks for that. looking forward for more from you.

Prior to few days I had a discussion on this topic with my friend and we had a same discussion. I was not agreed with the renew of 5 or more years for getting a good result. And he was against me now I got an answer and will share with him. Thanks mate!

With Google this trick certainly has some positive effect but with Yahoo, it works like Magic!
It seems Yahoo relies heavily on registration time of the domain as a ranking factor!

I'm of the opinion that neither registration length nor domain age matters. What matters is link age, and it works like this:

The older a link is, the more value it has

The only way you can have a 5 year old inbound link is if both sites are 5 years old. There's no way to fake that.

Unfortunately, I've yet to discover a way to determine link age. You can poke around on Wayback machine, but that's pretty time consuming.

A 5 year old domain with no inbound links is no better than a brand new domain.

I've picked up so many great domains thanks to the misconception of the 5 year renewal. Seems that the domain owner puts in their current email address and somewhere down the road, within 5 years time, they change it (usually a gmail or yahoo address). So they never know when the domain is ready to expire.

Unless you never change your email and can remember to renew your domain in 5 years, a yearly renewal will ensure you'll never forget to renew or lose your domain.

Also, several of my domains rank #1 to #6 on Google and all have 1 year renewals.

Believe what you will -- domain renewal time means nothing in rankings.

even if it has an effect, it won't be significant

domain age and domain registration length are two entirely different things

XXX.com can be 10 years old and will get preferential treatment, versus, buying XXX1234.com for the next 10 years for 100$ little to no significant effect on SERPs

If you've spent any serious amount of time reading through patents (those of Google or other companies), you'll find that they often patent some concept and then they will give examples of how the patent "might" be applied to solve some problem. And as Matt said, someone likely read a patent where they through out one example of how the patent "could" be applied and jumped to the conclusion that it IS being applied that way.

What is likely much more important than how many years you "prepay" for your domain registration is how many years the site has been registered to you and has been up and running.

Owning a domain name that has actually had a site up and running for the last 5 years with that domain having been in the same registrant's name for those 5 years is likely MUCH more important than having prepaid registration of a brand new site for the next 10 years... In fact, I doubt very seriously that Google would even consider how many years you have prepaid as a ranking factor at all.

excellent SEO trick of the trade.
Thanks for sharing!

Thanks for the reminder. I personally, saw ratings jump at least 2 pages when we renewed and that was only for 2 years at the time. In this case, every little bit of action seems to add up over time!

This is the first time i am hearing. I would like to know whether anyone benefited by this procedure?

It is hard to argue that the age of a domain somehow plays into the algorithm but the amount of years registered means nothing.

Cue Matt Cutts answer (I believe it would go something like this):

The registration duration actually has very little to do with rankings. Consider the fact that a domain owned by one person who always is conscious about taking care of the annual update long before it expires ensures the domain stays in good rankings with Google. The actual registration period has very little do with it.

Doesn't that sound about right?

Whether it plays a role or not, it could make an easy case study to test.

I call this an "old wife's tale" of SEO. I have been totally unable to prove this myth to be truth. AGE of domain (how long it has been around) DOES have an effect on ranking, as proved by my own direct research. But how long into the future a domain is registered simply doesn't pass my own real world tests on the subject.

thanks all contributors for the valuable information...

I'd rather register the domain for 1 year, then use the cash I saved for backlinks.

Whether it has an impact or not remains to be seen, but the 80/20 is obvious.

hi...

Thanks many to share the unique seo tricks...!!! meet again.

Is it just possible the firm who suggested this just earns commission (obviously more if they can get it registered for a longer period of time) when they register domains for clients so this is why they are suggesting that? Most clients probably have no or very little SEO knowledge so would just assume they are correct?

Thank you for sharing the trick. I am sure it will be of great help to the warriors.

The length of time you register a domain for makes NO difference whatsoever in rankings. How could Google ever implement such a thing in its algorithm when domain names are so cheap, even to register them for five years? It wouldn't really deter spammers would it? It takes a lot more work that just selecting a dropdown when buying your domain to rank well in Google.

This is a total myth, I tested it a couple of years ago and it didn't make any difference. I only register my domains for 1 year at a time and most of my sites are very successful in Google.

A new website has to build trust and it's all about the links.

I think,The age of domain is a factor for good ranking in SERPs.

james7, and the evidence for that is where?

It's just a myth.