How come my adsense CTR is only 0.02%

14 replies
  • SEO
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does anyone know how to get higher CTR out of like 668,011 adsense impressions and i got like 0.02% ctr and only like 1-2 cent per click anyone know what im doing wrong?
#002% #adsense #ctr
  • Profile picture of the author Easy Cash
    Sounds like something major is wrong.

    Where did the traffic come from? Was it actual human traffic or bots?

    Where are your ads positioned? There could be a million reasons - we need more information to help.
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  • Profile picture of the author intelinside
    It is hard to pin point a thing but it is probably something to do with your niche as people don't find the Adsense too enticing to click.

    However, you can try with Link Unit, different Ad typs both image and text to see if they improve your CTR.
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  • Profile picture of the author Easy Cash
    What niche are you in?

    Give us some more information.........
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    • Profile picture of the author dburk
      Hi mememolly,

      Posting your CTR in a public forum is a serious violation of AdSense TOS. You should edit your post and remove the specific CTR before you get the boot.

      From my experience when someone has such a low CTR it's usually due to poorly targeted traffic. Sending poorly targeted traffic to a page with AdSense ads is not a good idea, you could end up getting smart priced or have your account suspended.
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      • Profile picture of the author mememolly
        all my traffic is off youtube and you can get banned for having low ctr??
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        • Profile picture of the author dburk
          Originally Posted by mememolly View Post

          all my traffic is off youtube and you can get banned for having low ctr??
          Not banned, suspended, and not for low CTR, but for poorly targeted traffic. Poorly targeted traffic usually has a very low conversion rate for the advertisers. It's this poor conversion rate that will get your account suspended, not the CTR.
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          • Profile picture of the author mememolly
            Originally Posted by dburk View Post

            Not banned, suspended, and not for low CTR, but for poorly targeted traffic. Poorly targeted traffic usually has a very low conversion rate for the advertisers. It's this poor conversion rate that will get your account suspended, not the CTR.
            None of the ads on my site is a conversion ad they dont need to sign up for anything or buy anything. so how do they know how i have a low conversion rate.
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            • Profile picture of the author dburk
              Originally Posted by mememolly View Post

              None of the ads on my site is a conversion ad they dont need to sign up for anything or buy anything. so how do they know how i have a low conversion rate.
              The ads placed on your site by AdSense are tracked very closely by the advertisers. The advertisers are usually selling something related to the topic of your webpage. If your visitors clicking those ads fail to make a purchase, signup or perform some other action of value to the advertisers, you will earn a poor conversion rate for those advertisers.

              Trust me, the conversion rate is being tracked by most advertisers and a poor conversion rate will lead to smart pricing or a suspension of your AdSense account.
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      • Profile picture of the author ToughTurkey
        Originally Posted by dburk View Post

        Posting your CTR in a public forum is a serious violation of AdSense TOS. You should edit your post and remove the specific CTR before you get the boot.
        I've heard this, and seen it myself in the TOS, and posted similar reminders to individuals on other boards - but has anyone ever been pursued by G for this? Or is it an example of us all being conditioned by G?
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        • Profile picture of the author dburk
          Originally Posted by ToughTurkey View Post

          I've heard this, and seen it myself in the TOS, and posted similar reminders to individuals on other boards - but has anyone ever been pursued by G for this? Or is it an example of us all being conditioned by G?

          many times I have seen people post CTR on a public forum and a short time later they are back on the forum complaining that their account was disabled for no reason. I guess that's just a coincidence.
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          • Profile picture of the author ToughTurkey
            Originally Posted by dburk View Post

            many times I have seen people post CTR on a public forum and a short time later they are back on the forum complaining that their account was disabled for no reason. I guess that's just a coincidence.
            So there you go. But how are they tracking people down? Google has their ways i guess. Back to drinking the kool-aid. Sorry this is OT.
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            • Profile picture of the author dburk
              Originally Posted by ToughTurkey View Post

              So there you go. But how are they tracking people down? Google has their ways i guess. Back to drinking the kool-aid. Sorry this is OT.
              The ads displayed on your pages are sold through the AdWords Program. The AdWords program has a conversion tracking tool built in, additionally, Google analytics is often used to track conversions and then there are the actions of the advertisers who are able to use the Site and Category Exclusion tool to filter out unwanted sites.

              Then there are other user behavior metrics like TOS (Time On Site) Average page views and page abandon rates which can be measured through Analytics and the Google Toolbar.

              Nearly all of Google's income comes from AdWords, so they are extraordinarily protective of their advertisers. If you help the advertisers you will be rewarded, if you betray them you will be cutoff.
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  • Profile picture of the author junaidb
    first and foremost i think you would need to pause your campaign and reflect were things have went wrong.
    have you got a good plan of action?
    what niche are you in?

    Junaid
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