Never Underestimate the Social Media Connections
About a month ago I had started back up working on a site I had given up on late last year. I couldn't nail down anything - the look of the site, who my audience was, or what I wanted to contribute to the niche. So I got to work redesigning my site, searching for new traffic opportunities and reaching out to authority figures in this particular niche on Twitter and Facebook.
Through many tweets, re-tweets and correspondence, I was invited on a radio show by one of those authority figures to discuss my site! As of today, I've actually been on the show twice and have had a good solid ten minutes of air time talking about my site. And although there's been no spike in follows or views, it was just great to make the connection and to get some free publicity.
So why am I posting this? For those of you working the long game and trying to make your sites an authority in a particular niche, do not ignore the social media connections. Sure, a lot of people use Twitter to help promote their sites. But if you can connect with people who are somewhat "famous" in the niche, even if they aren't going to promote you directly, you end up vaulting your own status within the niche.
I just wanted to share that because I've mostly been a lurker around here and you all who have posted or messaged me have given me so much confidence to continue on and not give up! So thank you and keep working hard!
Through many tweets, re-tweets and correspondence, I was invited on a radio show by one of those authority figures to discuss my site! As of today, I've actually been on the show twice and have had a good solid ten minutes of air time talking about my site. And although there's been no spike in follows or views, it was just great to make the connection and to get some free publicity.
So why am I posting this? For those of you working the long game and trying to make your sites an authority in a particular niche, do not ignore the social media connections. Sure, a lot of people use Twitter to help promote their sites. But if you can connect with people who are somewhat "famous" in the niche, even if they aren't going to promote you directly, you end up vaulting your own status within the niche.
I just wanted to share that because I've mostly been a lurker around here and you all who have posted or messaged me have given me so much confidence to continue on and not give up! So thank you and keep working hard!
WANT TO BUILD AN EMAIL LIST? The Ultimate List-Building Workshop!