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When Do You Remove Those 2/10 Quality Score Keywords?

by kenc138
1 replies
Hi Warriors

As the title implies, I'm trying to determine at what point in your campaign you should begin removing those low quality score keywords from your PPC campaign.

Is this something that should be done as soon as you see it, or should you let the campaign drag out a bit so the numbers are more accurate?

Thanks in advance,
Ken
#2 or 10 #keywords #quality #remove #score
  • Profile picture of the author Kenster
    I have personally found that if Iev been slapped around, I just pause campaign. Sometimes you can revive a campaign, but if its a 2 QS, you will be paying an arm and a leg to do it.

    Try starting a new campaign using the same keywords, but make everything more relevant, ie keywords in titles, copy, and all the typical seo type stuff like meta etc
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