How to start learning Digital Marketing?

by ket20
33 replies
Hello Guy's I am new to this forum . I have search for different forum for Digital marketing stuff.
I didn't get any proper guidance as I expected . I want to learn Digital Marketing to run my local business of clothing. How do I start these online stuff.
Do I need any website or any suggestion for free promotion and learning material
#digital #learning #marketing #start
  • Profile picture of the author amitthakre26
    Hello,

    As your concern about learning Digital Marketing, Its not that much though for beginners.You have number of option to learn Digital Marketing. You can start learning from Digital Marketing Training Institute (Classroom) , or From Online paid tutorials.
    there you can work with different case studies as well as different real time projects so you can learn actual implementation of Digital Marketing Strategies.

    Other option is you can go for Free stuff of Learning Like Different Blogs, Youtube Videos for Digital Marketing Training for Beginners, Forums and many more stuffs.
    {{ DiscussionBoard.errors[11390429].message }}
  • Profile picture of the author sanam nayak
    First test your idea to see if people are actually willing to PAY for it before you invest any of your money and yes you need a website to grow your business.
    {{ DiscussionBoard.errors[11390432].message }}
  • Profile picture of the author sean1776
    Hi ket,
    A digital platform is a must have, at least you can create a Facebook group to post your new clothes.
    {{ DiscussionBoard.errors[11390454].message }}
  • Profile picture of the author Houndlander
    Watch & read a bunch of stuff online, then start your own website/blog, implement them to see what works and what doesn't. Overtime, you can start developing & testing your own strategies, that's it.
    {{ DiscussionBoard.errors[11390485].message }}
  • Profile picture of the author affmarketer101
    Because you're running your clothing business, please don't spend too much time on how to do digital marketing. You are an owner who manage a small business. Here are things you should learn:
    - Run Google ads
    - Run Facebook ads
    - Local SEO campaigns
    - Email newsletter for customer service
    - Optimize conversion rate by offering giveaway, event, game, etc.
    And first and foremost, please make sure you provide great products, great services. It's the key before going to digital marketing.
    {{ DiscussionBoard.errors[11390522].message }}
  • Profile picture of the author salsym
    Originally Posted by ket20 View Post

    Hello Guy's I am new to this forum . I have search for different forum for Digital marketing stuff.
    I didn't get any proper guidance as I expected . I want to learn Digital Marketing to run my local business of clothing. How do I start these online stuff.
    Do I need any website or any suggestion for free promotion and learning material
    Yes, you need a website. These days, its quite easy to setup. Then you need a email marketing setup with some companies like get response or aweber. Once you take these steps, your business will start taking some shape. If you want to know more details PM me and I may be of some use...
    {{ DiscussionBoard.errors[11390567].message }}
  • Profile picture of the author sanket kumar
    Hey,
    You can learn basic tactics to use digital marketing not all as you run a clothes business, so everything is not required here.
    {{ DiscussionBoard.errors[11390607].message }}
  • Profile picture of the author Floydgregori
    Banned
    since your product line is about clothes it'll be best to start engaging your clients thru visuals via social media platforms: instagram/facebook. Some will even let amateur models wear the clothing and linking the products to social media enforcers/ models with hi no. of followers / social media influencers and celebrities. In the long run you'll get to develop and grow your business not just by branding yet also through sales.
    {{ DiscussionBoard.errors[11390638].message }}
  • Profile picture of the author ChrisBa
    Originally Posted by ket20 View Post

    Hello Guy's I am new to this forum . I have search for different forum for Digital marketing stuff.
    I didn't get any proper guidance as I expected . I want to learn Digital Marketing to run my local business of clothing. How do I start these online stuff.
    Do I need any website or any suggestion for free promotion and learning material
    I think you need to be more specific and less broad, that will normally get you better help.

    Instead of asking about Digital Marketing Stuff, be specific - What part of digital marketing do you want to learn? I see you want to learn some of it to run your local clothing business. What is the end goal? Do you want more traffic to a website? Do you want to drive online sales? Do you want to get people to visit a brick and mortar location? The more details you have the more we can help.
    {{ DiscussionBoard.errors[11390641].message }}
  • Profile picture of the author Shubho C
    Hey,

    Your problem statement is simple. You want to run your local clothing business using online marketing. You don't need to get into advanced digital marketing strategies fpr setting up your own digital marketing business.

    So, you could begin by setting up a simple website using wix, google businesses etc. Then get listed on google maps, register on Facebook, twitter and instagram. Then run ads on google, Facebook and instagram to drive targeted traffic.

    Do all this in addition to your local promotion and marketing. Don't forget to leave a link to your website, twitter, Facebook and insta accounts at the bottom of each local promotion such as banners and flyers.

    Run local competitions and quizzes. Give away free prizes in exchange for people promoting you. This is called Social Proof. Do social proof using your website and social accounts.
    {{ DiscussionBoard.errors[11390902].message }}
  • Profile picture of the author Shubho C
    I forgot to tell you, I had a local fast food business. And I ran the exact same strategy. And got excellent results..
    {{ DiscussionBoard.errors[11390903].message }}
  • Yes. you need to have your own domain and website. Of course, you also need to know how to drive targeted traffic to your site.
    {{ DiscussionBoard.errors[11390954].message }}
  • Profile picture of the author rajiii
    With the help of coaching centers, you can learn Digital Marketing quickly.
    {{ DiscussionBoard.errors[11391054].message }}
  • Profile picture of the author Gauravsharma11
    Digital marketing is a moving target. Every week, you feel like there's a new Social Media you need to know, a new ad platform you need to master, or a Google algorithm change that forces you to adjust your content.


    A digital marketer is like a conductor. Many players, a lot of shiny noisy instruments and a big audience. An excellent digital marketing strategy must include all of the following:

    Obvious business goals.

    A strategy is defined to achieve that.

    All related costs and necessary efforts from their department (and any other related groups).

    Here are four steps you can take to get started in Digital Marketing :

    1. Read everything.

    Some great sites to come to an update the latest happenings are The Smartest Inbound Marketing Community Online | Inbound.org and GrowthHackers. From there, you will find ways to thousands of great blogs that include ins and outs related to everything in Digital Marketing.

    2. Do what you have learned.

    That is all about being successful in Digital Marketing. The only thing that knows the theory of a potential marketing strategy is not enough. So you need to do it to really know how to apply ideas. To do this, you will find it a bit difficult to do, how much resources are needed, and how to accomplish everything perfectly.

    3. Get free startup / nonprofit organizations.

    After a few months of real steps one and two, you will get some drain (or damage). Now is the time to get ready to apply the new Digital Marketing skills found dog a real company.

    WEBSITE DESIGN SEO recommends you to help non-profit organizations and start-ups for free because they are always very welcome, always want to use all the help they can get. This way, you will experience more about the practical application of everything you read about the theory.

    4. Find a mentor.

    Get access to your favorite Digital Marketing bloggers and ask questions. Be as specific as possible so you can really learn from their experience. A mentor is also very helpful when you have difficulty or make a point for your Digital Marketing campaign.

    Once you have done the above several steps, you will master the art of Digital Marketing. Remember that Digital Marketing is a moving target, and if you do not keep up with the latest theoretical, practical applications, you will easily be left behind.
    {{ DiscussionBoard.errors[11391430].message }}
  • Profile picture of the author ashwinsd
    For any business, it is better to have a website. If you are looking for free video training you-tube is best place to start. Look for bing ads which is easy to start with advertising. later you can go for Facebook ads.
    {{ DiscussionBoard.errors[11391468].message }}
  • Profile picture of the author Felarity
    You would need a Website because it can help drive leg traffic to your store but still you could leverage social media marketing which is another big tool for marketing your products before you create a website.

    As for where you can learn digital marketing I would recommend UDEMY Digital Marketing Courses and watch Videos(Youtube) that discusses strategy for marketing your products.

    {{ DiscussionBoard.errors[11393254].message }}
  • Profile picture of the author sonika01
    hello!!!
    It's good if you have your own website.. if not, then start promoting your business via some social networking sites(Facebook, Instagram, Pinterest, etc. )
    {{ DiscussionBoard.errors[11393389].message }}
  • Profile picture of the author SarahFields
    I think you'll find the article Gauravsharma11 posted really helpful, as it basically lists everything you need to know about different types of digital marketing.

    I see that you asked for concrete courses and links, and no one provided them in their answers so if I haven't misunderstood you, I'll try to list some I find helpful:

    https://learndigital.withgoogle.com
    https://www.udemy.com/courses/search...al%20marketing (not free, but they have discounts quite often)
    https://www.coursera.org/courses?que...al%20marketing

    Some of the best resources you can read to get started:

    https://neilpatel.com/what-is-online-marketing/
    https://purevisibility.com/free-digi...ing-resources/
    https://www.seoptimer.com/blog/every...est-practices/
    https://www.123-reg.co.uk/blog/seo-2...dean-part-one/

    Hope these help, there are many more articles that can help, just browse the links I provided
    {{ DiscussionBoard.errors[11394911].message }}
  • Profile picture of the author affmarketer101
    learndigital.withgoogle.com is a really good resource for learning digital marketing. You will get a marketing mindset real soon.
    {{ DiscussionBoard.errors[11394915].message }}
  • Profile picture of the author Cybernetmarket
    If you are a local business it is not that hard and you don't have to go through any major hoops. I can build you a free website for your business and help you with getting your business off the ground without any headaches. IM me for details
    Signature

    New To Internet Marketing? Need some Help? check out my free course "Easy Online Marketing" Everything is totally FREE except for website hosting :-) http://reyalbert.com It all starts by taking action

    {{ DiscussionBoard.errors[11394930].message }}
  • Profile picture of the author Anthony J Namata
    The Warrior Forum is such a wonderful internet marketing community. Frankly, I doubt there's anything out there like this. So you will find help on here. You'll find plenty ideas on here too. Since you're selling clothes, your product is physical and not digital, but it can be marketed digitally also. Here's how you need to think... very simply, that your website or blog is your shop window--or shall we say, your catalog. All you want to is to spread the word. And there are TONS of ideas in the WF.
    Signature

    FEEL Better. LOOK Better. LIVE Better. Improve energy, virility and sexual performance naturally, without using prescription drugs. AMAZING SECRET REVEALED on my blog, at: https://tojona.blogspot.com/

    {{ DiscussionBoard.errors[11398004].message }}
  • Profile picture of the author Kevin Williamson
    Be a little more specific. Do you want to sell your clothes online and ship them, or just want to get local people into your shop by advertising online?
    {{ DiscussionBoard.errors[11398026].message }}
  • Profile picture of the author ryanbiddulph
    Working your way through this forum Ket and learning from generous, experienced members who post and respond to posts with thoughtful content is a start. I'd pick 2-3 mentors to focus on. Visit their blogs. Read their posts. Take notes, and study the notes. Treat your journey like going to school. As you study notes from pros, put the notes into action. Like homework. This lays the foundation for a successful digital marketing campaign.

    Ryan
    Signature
    Ryan Biddulph helps you to be a successful blogger with his courses, manuals and blog at Blogging From Paradise
    {{ DiscussionBoard.errors[11400554].message }}
  • Profile picture of the author peeksharmaa
    Digital marketing, one of the best career option at present. There are many digital marketers who are making good money from their comfort zone.
    To lean Digital marketing, start doing it by reading blogs.
    The best websites for reading the blogs are-
    • Search Engine Journal
    • Search Engine Land
    • MOZ
    • Blogs written by Neil patel
    These are the best websites which you can prefer for reading blogs.
    Parallel to blogs,start watching videos on Youtube, best channel on Youtube for digital marketing is Backlink.io by Brian dean. This is the channel which I used to prefer.
    Once you started learning, try to implement things practically by making your own website, by making your Facebook page.
    [link removed by moderator]
    {{ DiscussionBoard.errors[11407039].message }}
  • Profile picture of the author salsym
    Originally Posted by ket20 View Post

    Hello Guy's I am new to this forum . I have search for different forum for Digital marketing stuff.
    I didn't get any proper guidance as I expected . I want to learn Digital Marketing to run my local business of clothing. How do I start these online stuff.
    Do I need any website or any suggestion for free promotion and learning material
    1) You need a website (it is must)
    2) Start a YouTube Channel highlighting your stores items.
    3) Subscribe for an autoresponder to start your email marketing campaigns. (e.g. GetResponse)
    And there you go with your new digital marketing campaign..
    All the best
    {{ DiscussionBoard.errors[11407053].message }}
  • Profile picture of the author tobinjohny
    The best way to learn digital marketing would be learning it from some leading digital marketing training institutes as it will guide you completely in improvising your marketing skills, sales capabilities, and placement assistance. So, to make yourself easier with the course...
    {{ DiscussionBoard.errors[11422102].message }}
  • Profile picture of the author shrija shetty
    As you have already a local business, you just have to pick some ideas for digital marketing. There are many websites on Google which helps you to start the basics of digital marketing. For website do SEO and SMO.
    If you don't want to develop the website for your business, create an account on social sites like facebook, youtube, and post something about your business and post the latest clothing pictures.
    {{ DiscussionBoard.errors[11422115].message }}
  • Profile picture of the author Shkirr12
    Do a lot of research on youtube and and if you have money to spend. get an mentor.
    {{ DiscussionBoard.errors[11423502].message }}
  • Profile picture of the author Birdi
    There are some serious questions you need to ask yourself....

    1. What is your end goal for digital marketing with your current business?
    2. Do you want to sell your clothing products online?
    3. Do you want people that are local to your location to come your business

    These are just some questions you need to ask yourself, then you will have a better idea on what exactly you need to know in order get the results you want for your clothing business.

    Having your own website with information about your business is a good start, having a blog connected to your site giving tips to customers on "how to repair a torn shirt" for example would be good but behind that is alot of learning.

    Just know the exact result you want from digital marketing and then find information that will help you and there are marketers in this forum who can certainly help a hell of alot. Goodluck
    Signature
    Click Here To Learn How To Generate Your First PayCheck Online!
    {{ DiscussionBoard.errors[11423897].message }}
  • Profile picture of the author DigitalEngineer
    To save you from all the hassle with finding the best source of FREE information, just google Backlinko and start reading the blog.
    That was my starting point and I would recommend it to everyone!

    Cheers!
    {{ DiscussionBoard.errors[11424310].message }}
  • Profile picture of the author affmarketer101
    Sign up for trial Digital Marketing Labs with just $1. You can learn many useful things.
    {{ DiscussionBoard.errors[11424416].message }}
  • Profile picture of the author Kusti Franti
    For learning digital marketing you have to do this...
    Create an Online Presence. ...
    Know the Latest Trends. ...
    Use Your Creativity. ...
    Create a Winning Resume. ...
    Get Out there and Network. ...
    Learn about Analytics. ...
    Get Some Experience. ...
    Say "Yes" to Anything
    {{ DiscussionBoard.errors[11425014].message }}
    • Profile picture of the author DWolfe
      Originally Posted by Kusti Franti View Post

      For learning digital marketing you have to do this...
      Create an Online Presence. etc.
      Please explain to the orginial poster why everything you posted will help them. A wall of facts does nothing to help the OP learn.
      {{ DiscussionBoard.errors[11425027].message }}

Trending Topics