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List Building - What is a Squeeze Page?

Posted 27th January 2009 at 09:39 AM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

A squeeze page is a lead capture page where the only goal is to build your list. You do not have offsite links, banner ads, or even an order button, just an e-mail subscription box. The only point of a lead capture squeeze page is to gather opt-in subscribers. Almost always, you present your offer in the form of a sales letter, to try to get people to subscribe. So what are the secrets to a high converting squeeze page?

The first thing you should do is add video. Search engines love...
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Avoid the Big Splash in Follow-Up Marketing

Posted 29th December 2008 at 05:01 AM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

http://www.youtube.com/watch?v=8MsJPURGz1Q

The other day I received an e-mail from a marketer with a surprise bonus just for being on his free mailing list. Great, right? Not so much. He dumped about ten videos on me at once. As an internet marketer, you might think that is a great "thud factor" but for many people, the thud factor simply means they have a lot of work cut out for them. When you delivering content via e-mail, even if they are special bonuses, spread your...
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Create a Product in 55 Seconds For Free

Posted 15th December 2008 at 12:51 PM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

http://www.youtube.com/watch?v=qWzCMRSORPI

If you still have not launched your own product, and you have not at least tried to get any copywriting gigs, maybe you are cut out for affiliate marketing. When you're somebody's affiliate, you don't need your own product, all you need to do is send traffic to a page, people order and you collect a commission.

But the mistake most affiliate marketers make is: not having a list.

Here is the simplest way I can...
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