One of the most common rookie mistakes in online and offline business is to go after the money. You focus on profits. You focus on revenues. You focus on volume.

The problem with this is that you don’t focus on your customers. You have to understand that a business transaction is a purely voluntary transaction. And just like any voluntary transaction, both sides of the transaction must feel that there is something in it for them. They must feel that they are getting something from...

This is one of the Characteristics of an Entrepreneur. This is part and parcel of comparing yourself with others. If there is anyone surefire recipe for feeling defeated, discouraged, depressed and devastated, it is comparison.

When we compare ourselves to others, we will ultimately fall short. Even Bill Gates, one of the world’s richest man, can compare himself to others in such a way that he’ll feel like crap. How? Maybe he’ll compare himself to Manny Pacquiao as far as athletic...