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To Get What You Want, You Have To Give Others What They Want First

Posted 22nd June 2015 at 07:47 AM by Marco Moeschter

One of the most common rookie mistakes in online and offline business is to go after the money. You focus on profits. You focus on revenues. You focus on volume.

The problem with this is that you don’t focus on your customers. You have to understand that a business transaction is a purely voluntary transaction. And just like any voluntary transaction, both sides of the transaction must feel that there is something in it for them. They must feel that they are getting something from...
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