Here's an interesting story that explores the Harry Potter craze: [url]http://www.usatoday.com/life/books/news/2005-07-10-harry-potter_x.htm[/url]

Personally, I don't think there was any single reason for its success. It was well written, it had a stellar marketing team, and it was just such a good product it went "viral".

What are your thoughts?

You might wonder about the idea of google and its battle with questionable low content websites, that get by using other peoples content.

Add to that article spinners, that are just trash in disguise, and what you have is a blue print for what not to do when running and operating a website for profit.

Like so many...