Maximizing Autoresponders

Autoresponders are automated message systems
that send periodic e-mails to your client base.
Successful internet marketers use this system
to keep in touch with their subscribers and to
remind them of their services. Autoresponder
messages can contain all types of information.

If you haven’t caught the autoresponder wave,
following are some ways in which they can be
used to enhance your promotions:

Autoresponder messages can contain updates
about your business, introduce products, send
proverbs, horoscopes, jokes, or thoughts of
the day. However you should customize your
content to target your audience. What’s so
neat is that you can have different messages
going to different groups at the same time.

If you are offering a free e-course to promote
your website, the autoresponder is the perfect
way to distribute individual lessons. You can
program your autoresponder to deliver these
lessons at regular intervals – daily, weekly
or bi-monthly, whatever frequency you feel
would be convenient for your subscribers.

Autoresponders can deliver your newsletters.
New subscribers can receive volume one, while
your regular subscribers continue receiving
more current volumes. Autoresponders permit
you to focus on writing your newsletters,
instead of wasting time sending them out.

As you can see, autoresponders are a highly
effective marketing tool for staying in touch
with your subscribers. Whether you are simply
publishing information or selling products,
this automated system will free up your time
so that you can concentrate on developing
new promotion methods.