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Do the Two-Step!

Posted 22nd February 2009 at 10:51 PM by DotComBum

Top sales pros confirm that it often takes seven or more communications or sales messages before prospective customers make a purchase. They also confirm that it’s generally easier to sell to a referral, because someone they know gave positive testimonial about their products or services.

What would happen if you combined both of these powerful ideas? A nifty and thrifty two-step. Try this two-step tip:

1. Collect leads with your auto responder. Ask for mailing addresses...
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Choosing A Profitable Affiliate Program

Posted 7th February 2009 at 10:46 AM by DotComBum

Affiliate programs are a great way to make money online; if you
choose the right affiliate program. That's why it is extremely
important that you carefully choose which affiliate program or
programs you want to join. When it comes to choosing an
affiliate program, do you know what to look for? If this is
your first time joining an affiliate program, you are urged to
keep on reading. Below are some guidelines that you may want to
think about following....
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Optimizing Your Website

Posted 6th February 2009 at 12:04 PM by DotComBum

It is only natural that webmasters continuously crave higher
search engine rankings. After all, the closer your site is to
the first entry in the search engine results page, the more
chances you have of bringing on surfer traffic to your website.

The choice between proper website content composition and
keyword saturation is a continuing dilemma that many webmasters
and internet marketers continue to mull over. Should the page of
the site be designed...
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The Online Sales Letter

Posted 5th February 2009 at 10:48 AM by DotComBum

When you have an online business you do not have the perks of selling your product in person. Therefore, your words are very important; they make or break a sale. Writing up a sales letter means getting into the minds of your readers. You should know who your customer base is, what age group, gender, etc. You need to use psychology and tactics that will draw your readers to buy immediately.

Your sales copy should be captivating so that your customer is interested in reading through...
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Tips to Get Repeat Web Traffic

Posted 5th February 2009 at 01:42 AM by DotComBum

1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.

2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.

3....
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