Numerous SEO services and methods have become ineffective or even harmful in recent times as Google continue their war against spam. However, in some cases these SEO tactics just need some refining in order to keep them as viable working methods.

Read more at Nebstone: A SEO Guide to Dubious SEO Tactics: Part 2

Guest posting has become very popular since Google started saying that they were going to pay more attention to blogs. They put a little more emphasis on blogs because they wanted to move people away from link farms, and because blogs are often updated (which is something else that Google likes). Google however are aware that low quality articles are just as likely on blogs as they are on article websites, which is why they created the AuthorRank system...

Read more: Guest Posting...

If you have website a sitemap is not likely to be a new concept to you. It is simply an extra page added to your web site that links to all other pages used to let a search engine know which pages are most relevant and important. The sitemap tells the search engine exactly where all of the pages are and identifies them so they can be crawled and indexed appropriately.

Read more on web design and sitemap influence on SEO: Use a Sitemap to Improve Rankings

Finding the right SEO tactics, and implementing them correctly, without fear of negative SEO and non-existent rankings can be difficult as Google rolls out its updates. From basic things like writing title tags to more complex things like content syndication and outreach, the way in which we carry out SEO techniques all adds up to decide our website rankings.

See part one of the SEO guide at Nebstone, where you'll find a few tips on how to carry out effective, worry-free SEO as well...

While it is an interesting subject, raised in numerous articles, it is worth questioning what we mean by ‘keywords are dead’, and whether it really just refers to the demise of standard SEO practices. After all it’s easy to get carried away with dramatic phrases which can unfortunately get out of hand and be interpreted in the wrong way.

Read more at Nebstone Keywords are dead: A Stirring yet Mythical Idea