So you have heard about Instagram Influencer Marketing and you want to give it a try for your product or business...here are a few things to consider before finalizing your first attempt.

1. Do not test out 1 influencer and then give up. Each influencer can have a very different group of followers. Testing multiple influencers is key to vetting your offer. Sometimes, the influencer may have the right following...but they may have made the post at the wrong time! I would try...