The Marketing Rollercoaster Ride Of Doom...Lessons From Lady Gaga's Artpop Flop

Hey I liked Lady Gaga's recent ARTPOP Album. Song 1, Song 3 and Song 15 are great. I don't know what they're called but I enjoyed the music. Who am I to criticize her first of all? Well first of all I'm not criticizing her, I'm criticizing the guys who advertised her album. For your information I'm a marketing professional and a big music enthusiast, I make some of my own which can be checked out...