The Five steps to find the money in your message; at your big ticket event.
Step number one is to claim your expertise. What is it that you are an expert in? Why do you want an audience to listen to what you have to say? Is it of value? You may be an expert at Kayaking, and you have the experience under your belt. You can start off your seminar by telling the audience stories about Kayaking down the Nile river, while being chased by crocodiles. Engaging the audience is a great way to start...