Building Reputation And Links Through Blog Commenting

When most people including many search engine optimization specialists think of blog commenting they think it simply as a way to build links.

What most people underestimate is the power of blog commenting as a tool to:

1. Build a reputation and position yourself as a knowledgeable expert in your field
2. A way to answer questions and showcase your expertise
3. A way to meet and get to know other bloggers
4. Generating ideas based on what people are saying
5. Pulse – staying in touch with the market
6. An opportunity to deliver value to readers and build their interest in what you offer
7. Build a desire for a reader to follow your link because you've talked about something in an authoritative manner.
8. Benefits your reputation

Blog comments when done correctly: make blog owners want to approve them as they make them look good and offer value to their readers.

Done right blog commenting can build a significant stream of highly targeted traffic back to your website.

Done wrong or by an inexperienced commenter, blog commenting can damage a websites reputation and impact negatively on your rankings.

Use blog commenting to engage a readers interest and help them:

• Solve a problem
• "Look" better or feel better
• Save time or money
• Wonder what else you know
• Build a desire to learn more about what you have to share

Do this right and they'll want to find out more by following your link...