Everyone seems to make a big deal about going outside the IM niche; especially with product launches!

Let’s face it, finding affiliates for the IM niche isn’t terribly hard. There are dozens of Facebook Groups dedicated to product launches. Multiple launch board websites and let’s not forget the built in affiliate power of WarriorPlus or JVZoo.

But why don’t these same people who can launch product after product in the IM niche, be so scared to go outside and...