Identifying and tracking examples of click fraud is the first step to eradicating the problem. Click fraud is an enormous drain on the resources of advertisers operating on a national and international scale, estimated to occupy around 30% of all pay per click advertising spend. With so much at stake, its no wonder the search engines are investing so much time and effort into devising solutions.
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Affiliate Fraud - Avoiding Fraud In Lead Programs

Lead fraud is possibly the largest obstacle to successful lead gathering via Affiliate marketing on the internet. Finding pre-qualified leads online can be either very successful or very frustrating depending on how you set up your program to deal with fraud.

Gathering leads through an Affiliate program can be a very successful venture if you find the right Affiliates. Names and contact details of people who have an...