If you're in business then now and again you will send a mail shot (direct mail) to your customers whether it be in the form of a flyer, brochure, or sales letter.

Turning browsers into buyers is not easy and as you know, most direct mail ends up in the bin without a glance. Knowing how to target your market and ensure your promotion is read is not easy. You could hire a copywriter to write your sales letter for you.

Copywriters are trained in writing sales copy and sales letters...