I used to ask this question daily! In 1998, I found my first business opportunity, and I was raring to go at it and make good money. I told everyone I knew about this great group of products that really worked and had an amazing list of doctors on the board of directors. It had famous athletes and celebrities alike singing praises about it. There was no way this could possibly not succeed! I had my warm market list ready, and I started walking...

Basic marketing concepts are still the same whether marketing is online or offline—the only thing that does make a difference are the marketing tactics and how the marketing strategies drive those tactics. Internet Marketing has to be effective online since you must have customer traffic to your website or your business will not be successful, even if you have the best product around.

Effective Internet Marketing

Effective Internet Marketing is about how to get the...