The BHAG is a term coined by Rich Schefren and one that I really love.

Today I bought an ebook on starting a Wordpress blog, this was my BHAG over a year ago but I never followed it up.

My friend Sally Neill was surprised by this but in your marketing if you go wide instead of deep you are destined for failure, so there I am.

Today I have stopped promoting my wordpress tutorial and am going to fulfill my BHAG, time to start digging and getting deep....