If you segment your email marketing lists, you’ll get better results (MORE PROFITS) and here’s why: when you don’t segment your lists, then everyone gets all your emails…but everyone doesn’t want all your emails.

For example, if you are a dog trainer, you might have 3 lists:

…one for puppy owners (they need info on training their new puppy)

…one for adopted troubled dogs (they need training for how to help a dog get over being abused by its last owner)...