Managing your online reputation involves knowing how to behave in general so that you don't accidentally do something to damage your online reputation on your own. Being online can sometimes feel like an office party and those often go very wrong. It's important to always be aware of who you are, what you stand for, and to accurately project that to people online. To that end here are the top five online reputation management don'ts.



1. Don't Lie and BS -- If you lie,...

1. Google Alerts -- Using a search term, a name, and variations of each you can set up individual alerts that go directly to your inbox. Set up the alerts then check them at least once a week, clicking through to read the information that is out there about you, your business, and / or your industry. Not only will this help you quickly catch any negative issues, but it will enable you to promote good buzz further.


2. Keyword Search -- Every now and then, about once a month,...