In early March, Matt Cutts announced news of Google's upcoming Penguin 2.0 update[/URL]. Since the announcement, the SEO world has been in constant anticipation of what to expect and ultimately how the update will affect websites and rankings all across the web. To put some of our minds at ease, earlier today the Google engineer had confirmed through his Twitter account that Penguin 2.0 is due to make it's official debut sometime in the next few weeks.

Via the leading Sydney SEO providers:...

For business entities seeking to advertise their websites, products or services, one of the best options they can take is promotion via Search Engine Marketing. Its growing popularity as well as effectiveness have increased so much through the years that it may even be comparable to that of conventional advertising.

But what exactly is Search Engine Marketing and why should people invest on it if they want to increase their revenue as well as promote name or brand recognition?
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If you have a website, odds are you are wishing that it had better search engine placement. Well, there are things that you can do to build it up and make it more relevant in the eyes of search engines and visitors. Search Engine Optimization (SEO) holds the key to better search engine placement and ultimately, more quality traffic.

There are many ways to drive traffic to your site, but none have the ability to drive targeted traffic like search engines do. For that reason, a wise...

Are you thinking about starting a business? Have you already started a business and are looking to drive it forward? If you answered yes to either of these questions, you will have to spend at least one of two different things to get things rolling - time or money. For most small businesses, a large advertising budget is just something they do not have. Many small businesses, depending on how new they are as well as their return on investment, still have budgets that are in the red. Does your small...

Is your small business showing up on the virtual map? When people type the product or service that you offer, does your website show up on the first page of the results? Does your business dominate the local search results? If it does not, then your potential business is sitting on the other side of a closed door. Can this problem be fixed? Can you advertise in a way that is efficient and cost-effective? Can your small business be promoted using a means that will not break your meager advertising...