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1. Avoid targeting the wrong keywords

- This is the most common SEO mistake that is even made by the experts. This usually occurs when you are trying to create more descriptive keywords that describe your website but the words you use are not the words that most people search for. You need to be sure to choose the correct SEO keywords as it is one of the most important factors in creating your SEO. You can either make or, worse yet, break your SEO campaign by this one simple mistake. There are software tools available that can help you create your keywords. One of the most popular is Website Keyword suggestion.

2. Do not ignore your title tag

- Leaving out your title tag is another common mistake that is also made by the experts. This is the most important area of your SEO to have your keyword. This will show up as the title of your website in the search engines.

3. Using a flash website that does not contain HTML

- A flash website may appear appealing to you but it is not appealing to users, or even search engines for that matter. If you still prefer to use a flash website be sure that you include an HTML version of the site.

4. Using Java Script Menus

- Search engines do not recognize Java Scripts and therefore should be left out. If you do happen to have certain portions of your website that do contain Java Script you will want to create a site map.

5. Do not forget Consistency and Maintenance

- Against popular belief you cannot create an SEO and forget about it as it will not last forever. If you want your website to continue to be popular you will need to provide both consistency and maintenance regularly. One important aspect of this is keeping an eye on your competition and changing your keywords accordingly.

6. Do not concentrate too much on your Meta Tags

- Meta tags are becoming a thing of the past and therefore it is better to begin leaving them out for best results.
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Pop Up Windows

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Posted 28th January 2015 at 02:40 AM by tee1970

Use pop up windows to get peoples' attention. There are several types of pop up windows available to you with varying degrees of effectiveness. Some of the most effective pop ups are called hovering ads. They are difficult to block, and they will get your visitors attention. Unfortunately, some unethical advertisers have given pop ups a bad name. Don't let that stop you from utilizing one, but make sure you don't abuse the technology.

Co-Registration

Co-registration might be the fastest ways to grow your list. By collaborating related but non-competing businesses, you can multiply the speed of your list building process. For example, a dog grooming business might collaborate with a veterinary, sharing each other's databases. Several related but non-competing businesses might develop a newsletter they could make available to their shared list. Everyone would benefit because the content would be great and the workload would be more manageable.

Contests

Getting your visitors involved through a contest can be an effective list builder. The contest details are published throughout your website, but only subscribers are allowed entry. The contest could be for anything that interests your customers. The best contests have brand enhancing value for the company and entertainment value for the website visitor.

Contact Customers
Contact your previous clients and ask them to sign up. It is an often ignore but powerful technique. Explain your customers that you are building a list of satisfied customers to improve your business. People that have bought from you before are already interested in your company. While you contact them to sign up, ask them for feedback about your company.

Membership Site

Create a membership area within your site. In the special area for your subscribers, you can provide additional resources not available to unsubscribed visitors. Your content has to be excellent. Your visitors have to believe they are getting real value when they sign up. Emphasize the value of the membership such as $29.00 value per month. To justify the value, maintain and update your content constantly.

Auto Responders

Use an auto responder solution that works. Apply the right technology to guarantee best results. Aweber is an auto responder service that costs only $20.00 per month. An auto responder service will automate most of the mundane tasks of maintaining your list. A professional auto responder can provide you with statistics to examine the effectiveness of your campaigns. The appropriate auto responder solution must be an integral part of your building strategy.

Spam And Your List

Building and maintaining communication with your list requires e-mail. Take the following steps to avoid being labeled as a spammer:

* Comply with the CAN-SPAM law
* Don't purchase e-mail lists, build your own
* Keep records of subscribe requests
* Avoid spam trigger words such as free, earn $, discount, etc

Double Opt-In

Requiring double opt-in is a great way to avoid being labeled as a spammer. Double opt-in requires your subscriber to opt-in twice. First, they opt-in when they complete the online sign up form. Second, they confirm their subscription through a link that has been e-mailed to them. Double opt-in protects you and your visitors.
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