There are many things that may spring to mind when you think of your bank, but you’re probably not thinking of it as a huge database. But think about it – that’s exactly what it is. Banks are kind of ‘digital depots’ where our wages automatically and electronically flow in, and money to pay for credit card and utility bills flows out. We could look at banks as expensive and antiquated payment processors, and with cash in a savings account earning you barely any interest these days, there’s...

For a company that dominates as much as Amazon does, its profits are paltry compared to its revenues. Between 2007 and 2013, its revenues grew from $14.8 billion to $74.45 billion. But in that same time, Amazon saw its profits drop from $436 million to $273 million.

These relatively small profits are due in no small part to Amazon continuing to invest in new enterprises, but Amazon’s shareholders up to now have been exceptionally patient. However, Amazon’s stock is down 18%,...

If you’re an online seller, you might not have considered Scandinavia in your business plan, unaware that Nordic consumers could be really valuable to boosting your bottom line. After hearing some of the statistics, maybe you’ll think again; research shows that Nordic consumers are keen online shoppers, and what’s more, they do a lot of their buying from the UK.
Over 40% of Nordic online shoppers buy from foreign websites, and British etailers’ interest may be piqued by the fact that...

It’s not too much of a stretch to say that getting your pricing strategy right could be one of the deciding factors in how successful - or not - your online business is.

Online shoppers are looking for quality products, reliable deliveries, and most of all - great value. By providing excellent value while not damaging your own profit margins - and getting the balance right between the two - you’ll be well placed to succeed. It’s all about how you position yourself against your...

Online sellers are always looking for ways to get great reviews on Amazon – achieving positive reviews, and lots of them, is a sure fire way to get more people to try you and your product out. The most effective ways of doing this is by giving a great customer experience, following up on every purchase, showing you care about feedback and resolving any problems, paying attention to those that sell similar products (and learning from them) and soliciting Amazon’s top reviewers. This blog will...