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Unread 9th Feb 2015, 01:47 AM   #1
Andreatang
 
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300 clicks with no conversion,what shall I do?
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Hello,Warriors

I builded up my compaign on Airpush ,my compaign is an Email subscription for ordering flowers,bid $0.03, now it got 300 clicks,but no coversion,

What shall I do?

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Unread 10th Feb 2015, 01:39 AM   #2
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Re: 300 clicks with no conversion,what shall I do?
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Originally Posted by Andrea tang View Post

I builded up my compaign on Airpush ,my compaign is an Email subscription for ordering flowers,bid $0.03, now it got 300 clicks,but no coversion,
What shall I do?
I think your targeted customers is choosing the best campaign among all of you that has the same product that's why most of the clicks is not converting and the worst nothing at all. Try to be unique in offering your product that has not been given by others as well as interesting and beneficial.
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Unread 13th Feb 2015, 11:23 AM   #3
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Re: 300 clicks with no conversion,what shall I do?
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If people are clicking through your ads, your ads must be working. Thing is, if your landing page sucks, they won't convert, huh?

This is a nice "how to" as far as designing successful landing pages go: http://www.browsermedia.co.uk/2014/0...est-practices/

I don;t like to preach best practices when it comes to CRO, though. Each site and therefore its potential customers are different. You'd probably benefit from some user testing.
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Unread 13th Feb 2015, 11:51 AM   #4
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Re: 300 clicks with no conversion,what shall I do?
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People are very curious that's why they click everywhere.. but that doesn't mean they will order flowers!
Your target audience is very tiny (Who want to order flowers?) and your campaign isn't targeted at all.
You will lose money with no conversions, mobile CPA is very hard, keep it with free and "generic" offers at least for now.

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Unread 22nd Feb 2015, 04:58 AM   #5
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Re: 300 clicks with no conversion,what shall I do?
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Mobile can be very tricky. Small touch screen can generate a lot of non intentional clicks (this is what many research show).
1. I would make sure your tracking system works flawlessly.
2. I would rotate various offers
3. I would rotate different landing pages.

If you are advertising the same product/page on different ad networks, do you have a way to make comparisons?

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Unread 22nd Feb 2015, 11:55 AM   #6
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Re: 300 clicks with no conversion,what shall I do?
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What sort of headlines and formatting are you using? Are you keeping it short or are you writing a lot to try to get people to subscribe?
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