Looking for Website Conversion Tips

21 replies
  • CRO
  • |
Hi Everyone,


I am looking for conversion tips for our Online Deals website. We have newly launched our website and target market is UAE. How I can get the leads of website.
Here is website: savnpik.com

Regards
#conversion #tips #website
  • Profile picture of the author ShoppingSignals
    Are you asking for tips on getting traffic to your site, or for tips on converting the traffic you're already getting?
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    Get a FREE Conversion Optimization Consultation. No B.S. No upsell. Beta service needs testimonials!.

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    • Profile picture of the author fizamalik
      I am asking about the conversion of website
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  • Profile picture of the author josephcarper
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    • Profile picture of the author fizamalik
      Originally Posted by josephcarper View Post

      With consistent work as off page activities to your website and boost up your site in social media, though you will get to lead from website conversion rates.
      Thanks for the suggestions as I m following these from last 1 month. Getting traffic but there isn't any conversions. Website belongs to Online Deals in UAE
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  • Profile picture of the author rdimabuyu
    First things first, check your websites analytics for visitors, user engagement, bounce rate, etc..

    Review these stuffs first before getting into conversions.

    Do you get decent amount of visits, do users click other pages or stay longer when landed on your website, do they close the tab when they landed on your website, etc..

    If you want to convert your visitors into potential customers. You need to make your service (in this case your website) more credible and appealing. Design and content are important factor for conversion.

    Goodluck on your website!
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    • Profile picture of the author fizamalik
      Originally Posted by rdimabuyu View Post

      First things first, check your websites analytics for visitors, user engagement, bounce rate, etc..

      Review these stuffs first before getting into conversions.

      Do you get decent amount of visits, do users click other pages or stay longer when landed on your website, do they close the tab when they landed on your website, etc..

      If you want to convert your visitors into potential customers. You need to make your service (in this case your website) more credible and appealing. Design and content are important factor for conversion.


      Goodluck on your website!
      Thank you for highlighting the informative points that surly will help me in conversion. I am getting good amount of visits but every page has high bounce rate and no user clicking to next page. Target market is UAE and selling Online Deals but no conversion. Even we have APP of our website. How I can do more better. SavnPik.com
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  • Profile picture of the author JasleenKaur
    In internet marketing, conversion optimization, or conversion rate optimization (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage. It is commonly referred to as CRO.
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  • Profile picture of the author rdimabuyu
    Based on the products and services page, you are definitely getting views and traffic. Unfortunately the meter for the "Bought" still isn't increasing.

    Are you targeting the right people on the market? Who are you targeting on your marketing campaigns(demographics, interests, etc.)? Focus on small groups of people fist, where you think you can maximize the capability of selling products or services online.

    Do A/B testing on your designs specially your CTA's. Master the psychological effects of designs, patterns, colors that could affect conversion rate.

    Add some plugins that prompt the users before they were able hit the close button on the browser. Add some creativity on the wordings and make it more personal.

    I'm not saying that these are the exact answers of market conversions, but you could at least give it a try.
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    • Profile picture of the author fizamalik
      Originally Posted by rdimabuyu View Post

      Based on the products and services page, you are definitely getting views and traffic. Unfortunately the meter for the "Bought" still isn't increasing.

      Are you targeting the right people on the market? Who are you targeting on your marketing campaigns(demographics, interests, etc.)? Focus on small groups of people fist, where you think you can maximize the capability of selling products or services online.

      Do A/B testing on your designs specially your CTA's. Master the psychological effects of designs, patterns, colors that could affect conversion rate.

      Add some plugins that prompt the users before they were able hit the close button on the browser. Add some creativity on the wordings and make it more personal.

      I'm not saying that these are the exact answers of market conversions, but you could at least give it a try.
      My target market is UAE and I am also running Email Campaign for UAE users but didn't get any good response. Well I am not satisfied with A/B testing of website. I'll work on it for make it more proper.

      Thank you for the suggestions.
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  • Profile picture of the author AyiamDigital
    Here's the #1 reason for lack of conversions, regardless of the amount of traffic:

    TOO MANY ELEMENTS ON THE HOMEPAGE

    The visitors have no clue what you want them to do when they land on the page, because there are far too many options competing for attention/action. If a visitor lands on your homepage with a particular offer in mind, they may get distracted by all of the 'stuff going on' and not convert in the end. It's easy for them to get distracted and confused..

    Should they click on one of the navigation options on the menu? Or should they click on one of MANY calls to action?

    -Buy now
    -Click here to earn a point
    -Save up to 20% off
    -Get Gellish for hand and feet....
    -Subscribe now

    ...and those are just the distractions above the fold (what's in view before the visitor scrolls downward). There are far more as you scroll down.

    Give your visitors only ONE main call to action to execute, above the fold, to increase conversions. And do away with the additional distractions on your homepage, by putting them on another page(s).

    This will probably require careful planning, and a total overhaul of your website's layout. You can also create separate landing pages for each offer/call to action, to see how that increases engagement.
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  • Profile picture of the author Adam Yunker
    Hey there,

    So I took a look and without reading anything about what your site was about I jumped on and right away I didn't know what your website was about. Now that's okay if your paying for traffic, but for organic traffic that puts a huge stagnant on people converting to buyers.

    Secondly is the colors.. I'm iffy about the Yellow, green, and all the different colors on it.

    To merge information is just to much that I'm scared to click anywhere, try spacing out your content and not having so much I the home page.

    What action do you want them to take? Join your email list? Buy a product? Try using a popup instead of having a little "join now" email list.

    Make it so where it screams when I go to your site "Give me your email address and I'll give you this in return! Are you interested??" Something like that.

    I love the menu bar, but have a color scheme. Choose 2 colors and stick to them. 3 max, but the 3rd color shouldn't be very noticeable and really subtle.

    The number 1 thing I have to say though is when I go on your site I (without knowing what it's about) my eyes are immediately drawn down to the pictures and I see a bunch of different subjects.. And it makes me confused. Change your site so it's clearly visible what your site is for.

    Then after like 5-10 seconds on the site have it be a popup of an offer that makes me want to opt-in to your list. Make an offer (something that I get that moment, not just to stay up-to-date) the only time I opt-in to people's forms to stay up to date is when I constantly go there.

    Make the popup clear and concise. Try removing the Yellow background and making it white. And have the popup be a beautiful ad offering me a free product in rerun for my email address.

    I know it's a lot. But it's a lot of me just repeating some key points that you need to fix.

    -The colors

    -What do you want your visitors to do when they get to your site?

    -Right when I click I (from a consumer stand point) I want to know what you do. Maybe make a video..

    Change the opt-in form, the red blends to much in with the pictures so it doesn't standout as much as it should. Try using a popup menu after I been on the site for a while.

    Hope this helps

    Sorry if it sounded harsh I meant it for the best!

    Adam
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    • Profile picture of the author fizamalik
      Originally Posted by Adam Yunker View Post

      Hey there,

      So I took a look and without reading anything about what your site was about I jumped on and right away I didn't know what your website was about. Now that's okay if your paying for traffic, but for organic traffic that puts a huge stagnant on people converting to buyers.

      Secondly is the colors.. I'm iffy about the Yellow, green, and all the different colors on it.

      To merge information is just to much that I'm scared to click anywhere, try spacing out your content and not having so much I the home page.

      What action do you want them to take? Join your email list? Buy a product? Try using a popup instead of having a little "join now" email list.

      Make it so where it screams when I go to your site "Give me your email address and I'll give you this in return! Are you interested??" Something like that.

      I love the menu bar, but have a color scheme. Choose 2 colors and stick to them. 3 max, but the 3rd color shouldn't be very noticeable and really subtle.

      The number 1 thing I have to say though is when I go on your site I (without knowing what it's about) my eyes are immediately drawn down to the pictures and I see a bunch of different subjects.. And it makes me confused. Change your site so it's clearly visible what your site is for.

      Then after like 5-10 seconds on the site have it be a popup of an offer that makes me want to opt-in to your list. Make an offer (something that I get that moment, not just to stay up-to-date) the only time I opt-in to people's forms to stay up to date is when I constantly go there.

      Make the popup clear and concise. Try removing the Yellow background and making it white. And have the popup be a beautiful ad offering me a free product in rerun for my email address.

      I know it's a lot. But it's a lot of me just repeating some key points that you need to fix.

      -The colors

      -What do you want your visitors to do when they get to your site?

      -Right when I click I (from a consumer stand point) I want to know what you do. Maybe make a video..

      Change the opt-in form, the red blends to much in with the pictures so it doesn't standout as much as it should. Try using a popup menu after I been on the site for a while.

      Hope this helps

      Sorry if it sounded harsh I meant it for the best!

      Adam
      Hi Adam,

      Thank you for the detailed answer. All of the points you have shared that is really good and can help for improving.

      This is basically an online deals website that sells deals voucher. And the concept of Subscribe box for collecting the Email list so that send daily newsletter to subscriber.

      Also working on design section and looking for more call to action so that can get conversion.

      Regards
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  • Profile picture of the author Paul Hanney
    Different things will work for different websites depending on the target market and what you are selling. There are some general guidelines with CRO however the best way to get what you need is data, split test, multivariate test until you reach a point of critical mass where you can no longer get a big enough increase based on what you are putting in. Generally the copy is important, content requires:

    1. Grab (headline)
    2. Engage (Sub-headline)
    3. Inform (Body Copy)
    4 Offer (Call to Action)

    Everyone is constantly bombarded by marketing every waking minute, make your stand out, grab there attention, keep it, explain what the benefits are of your product or service and offer them something. Think about the emotion they might be buying with and use images to feed into that, colours can make a big difference again depending on your target market and how you use them. Think particularly about the colours of the Call to Actions, in buttons, the copy you use etc. Then use a tool like Hotjar that is super cheap to analyse Heatmaps, video recordings of user sessions. Get the basics out the way then the split and multivariate testing begins. Expect this process to be on-going and take some time though!
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  • Originally Posted by fizamalik View Post

    Hi Everyone,


    I am looking for conversion tips for our Online Deals website. We have newly launched our website and target market is UAE. How I can get the leads of website.
    Here is website: savnpik.com

    Regards
    You can do variety of things to generate leads..

    - Try top UAE Classified Sites.. For Fast and Easy Lead Generation.
    - If you are Selling Products try targeted Facebook ads.. or if you are offering services try google ads.
    - Do SEO and share you products / services on social media, reddict etc..
    - Make some call to action videos and share them on vimeo / you tube etc to get lot and visitors / Buyers..

    I hope this help..
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  • Profile picture of the author Asadullah72
    Boost your site in social media but first you have to analyse your visitor. If you want to convert your visitors into potential customers. You need to make your service (in this case your website) more credible and appealing. Design and content are important factor for conversion.

    offer them a good and amazing offer. on the site have it be a popup of an offer that makes me want to opt-in to your list.

    -Buy now
    -Subscribe now
    -Click here to earn a point
    -Save up to 20% off
    and so more ..

    Hops, It's help you
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  • Profile picture of the author ryankenny
    Concentrating on off page promotions only UAE based websites
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  • Profile picture of the author time4vps
    Use google analytics to track everything, why to use something else?

    https://support.google.com/analytics/answer/1033867?hl=en

    Good luck
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    Time4vps.eu
    VPS Hosting in Europe
    Fast, Affordable and Reliable
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  • Profile picture of the author rusilja
    If you need help A/B testing, send me a PM.
    I'm working on a new enterprise service focused on CTR optimization through A/B testing and new beta testers are always welcome!
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  • Profile picture of the author LydiaHuang
    Actually the most effective way is to direct target traffic to your site, offer a free gift as your lead magnet and get their email. If you want to make front end sales, it's better to emotionally connect with your audience. Understand their pain first, then put a solution in your capture/product page. When you start focus on your audience instead of your product or email collecting, emails and money will follow you.

    You may want to check out this website.
    The conversion rate is the highest among all the product i have used. Watch how they resonate with their audience. And the free lead magnet is a systems with trainings on internet marketing. You can collect leads with this system and market your product/website with emails. People dont act until 10 follow ups...
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  • Profile picture of the author kamikaza
    The first thing that came to my mind is - you should tweak the "buy" button. It should really look like a button, and it's kinda unusual to have a red buy button.. for a second or two I couldn't find where exactly I should click to order stuff. It would be a good ideas to place the order button somewhere in the description of the offer, you can even include it twice.. in the middle and in the end
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  • Profile picture of the author LisaGrocke
    I can agree particularly with the all the tips above, but also have my own two cents. I think you should try out Picreel’s platform with their pop up boxes. It’s definitely the easiest way to rise up the conversion rate.
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  • Profile picture of the author Kherk Roldan
    Include a simple video on landing pages to show there’s a real person behind your brand.

    also

    Include a no-questions-asked refund policy on all purchases. This reduces risk, and increased sales will usually more than make up for any returns.
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