Modal for email signup

rantrally · 13th Jun 2014, 01:04 PM

I recently launched a modal on our homepage to request users to signup for our newsletter. So far we haven't gotten a single signup after a about one hundred unique views.

Would love to get some feedback on the design and any recommendations. See attached for the signup modal.

Thanks!

richrajeevkistoo · 13th Jun 2014, 02:54 PM

Hi Michael

Can't really see your popup here. I added one on one of my sites, it works well.

Thanks

dburk · 15th Jun 2014, 05:03 PM

Hi rantrally,

Why does you modal window display competing objectives?

One of the key principles in conversion rate optimization is to reduce distractions, reducing competing objectives often improves conversion rates.

One of the biggest conversion killers that I know of is competing objectives on the web page, in this case, the modal popup. To make things worse, you have unnecessarily added competing objectives to the popup modal which, IMO very much resembles spam, so it is likely killing nearly all possibility of getting conversions from that page.

There could be other issues as well, but that is the most glaring issue one sees at a glance.

13th Jun 2014, 01:04 PM	#1
rantrally Warrior Member Join Date: 2012 Location: 20191 Posts: 29 Thanks: 0 Thanked 4 Times in 4 Posts	Modal for email signup Share on: I recently launched a modal on our homepage to request users to signup for our newsletter. So far we haven't gotten a single signup after a about one hundred unique views. Would love to get some feedback on the design and any recommendations. See attached for the signup modal. Thanks! Attached Thumbnails
	Michael Harris Co-Founder www.RantRally.com

13th Jun 2014, 02:54 PM	#2
richrajeevkistoo HyperActive Warrior War Room Member Join Date: 2010 Location: Mauritius, London Posts: 406 Thanks: 8 Thanked 17 Times in 17 Posts	Re: Modal for email signup Share on: Hi Michael Can't really see your popup here. I added one on one of my sites, it works well. Thanks
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15th Jun 2014, 05:03 PM	#3
dburk VIP Warrior Join Date: 2005 Location: Tampa, Florida Posts: 6,367 Thanks: 329 Thanked 1,620 Times in 1,285 Posts	Re: Modal for email signup Share on: Hi rantrally, Why does you modal window display competing objectives? One of the key principles in conversion rate optimization is to reduce distractions, reducing competing objectives often improves conversion rates. One of the biggest conversion killers that I know of is competing objectives on the web page, in this case, the modal popup. To make things worse, you have unnecessarily added competing objectives to the popup modal which, IMO very much resembles spam, so it is likely killing nearly all possibility of getting conversions from that page. There could be other issues as well, but that is the most glaring issue one sees at a glance.
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