Not Sure My Strategy is Working

ChipWalter · 6th Sep 2014, 01:50 PM

(I Get to the Point Here) Question 1. - Did I miss the mark, 2K impressions 13 Clicks, 0 Conversions - Give up already and start over or get over it and get back to work?

(Explination- and Summary Here)
Obviously I am new to this. I launched my site a month ago and am using Google Adwords to offset my slow SEO learning curve. I am worried though. I have been spending about $4 a day on Adwords and have had about 2K impressions with 13 Clicks and No Conversions.
No I did have to change my Keywords as I was getting clicks on some Keywords that would not pertain to my specific product.
My Keyword is in a High competition area but I feel that I have a better site. Local monthly searches for my specific keyword are only 480. Any thoughts?

savidge4 · 6th Sep 2014, 03:55 PM

What specifically are you wanting from the clicks, and where specifically on your site are you sending them? A link would be handy so that we could see exactly what you are trying

Originally Posted by ChipWalter

(I Get to the Point Here) Question 1. - Did I miss the mark, 2K impressions 13 Clicks, 0 Conversions - Give up already and start over or get over it and get back to work?

(Explination- and Summary Here)
Obviously I am new to this. I launched my site a month ago and am using Google Adwords to offset my slow SEO learning curve. I am worried though. I have been spending about $4 a day on Adwords and have had about 2K impressions with 13 Clicks and No Conversions.
No I did have to change my Keywords as I was getting clicks on some Keywords that would not pertain to my specific product.
My Keyword is in a High competition area but I feel that I have a better site. Local monthly searches for my specific keyword are only 480. Any thoughts?

Raydal · 6th Sep 2014, 07:37 PM

As mentioned above your information is far from complete for anyone
to help or even guestimate. You haven't given much to go on except
that you are note making conversion from your Adwords campaign.

-Ray Edwards

Talanexor · 18th Sep 2014, 09:02 PM

Dude, to be realistic, you can expect to spend at least $500 on adwords before you get enough data to make your campaign proftable.

13 clicks means you've had 13 visitors. You have nowhere near enough data - wait until you've had at least 100 clicks before you draw any conclusions about conversions rates on your website.

If you posted a link to your site or a screenshot of your ad copy maybe we could help more.

Also, if you CTR on adwords is less than 1.5%, you either picked the wrong keywords or you have terrible ad copy. Try not to keep ads running with low CTR as it can and will hurt your account's overall quality score.

6th Sep 2014, 01:50 PM	#1
ChipWalter Warrior Member Join Date: 2014 Posts: 1 Thanks: 0 Thanked 0 Times in 0 Posts	Not Sure My Strategy is Working Share on: (I Get to the Point Here) Question 1. - Did I miss the mark, 2K impressions 13 Clicks, 0 Conversions - Give up already and start over or get over it and get back to work? (Explination- and Summary Here) Obviously I am new to this. I launched my site a month ago and am using Google Adwords to offset my slow SEO learning curve. I am worried though. I have been spending about $4 a day on Adwords and have had about 2K impressions with 13 Clicks and No Conversions. No I did have to change my Keywords as I was getting clicks on some Keywords that would not pertain to my specific product. My Keyword is in a High competition area but I feel that I have a better site. Local monthly searches for my specific keyword are only 480. Any thoughts?

6th Sep 2014, 07:37 PM	#3
Raydal Marketing Strategist War Room Member Join Date: 2003 Location: USVI, USA. Posts: 4,468 Thanks: 758 Thanked 3,335 Times in 1,626 Posts	Re: Not Sure My Strategy is Working Share on: As mentioned above your information is far from complete for anyone to help or even guestimate. You haven't given much to go on except that you are note making conversion from your Adwords campaign. -Ray Edwards
	The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS [SIGPIC][/SIGPIC]

18th Sep 2014, 09:02 PM	#4
Talanexor Warrior Member Join Date: 2014 Posts: 13 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Not Sure My Strategy is Working Share on: Dude, to be realistic, you can expect to spend at least $500 on adwords before you get enough data to make your campaign proftable. 13 clicks means you've had 13 visitors. You have nowhere near enough data - wait until you've had at least 100 clicks before you draw any conclusions about conversions rates on your website. If you posted a link to your site or a screenshot of your ad copy maybe we could help more. Also, if you CTR on adwords is less than 1.5%, you either picked the wrong keywords or you have terrible ad copy. Try not to keep ads running with low CTR as it can and will hurt your account's overall quality score.