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    Do you need a marketing attribution and predictive analytics tool?

    A new article on Martech.org says that you can make sure your organization understands how it will not only use attribution and predictive analytics, but also how it will measure ... [read more]

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    Using AI-powered predictive analytics to time your next move

    Martech.org says that even in uncertain times, AI-driven predictive analytics can help marketers see what opportunities are coming down the pike. So why isn't this technology being used by more ... [read more]