How Can I Monetize this Site?
As a labor of love my friend and I built a site dedicated to the life and work of Louis Pasteur. It has become one of the authority sites for historical information, photos, and biographies related to germ theory, bio-chemistry and the life of Pasteur and his colleagues. Both of us are home brewers and were originally going to spin the site into an intellectual brewing team, but the brewing component fell through, except for the old-time brewing recipes:
Louis Pasteur - The Life, Work and History - Microbiology, Chemistry, Fermentation and Beer
I'm not sure of the demographics of our visitors, but I'm guessing 80% is between the age of 14-24 since most of the material on the site is used as reference material for reports, essays and papers by high school and college students. Other visitors include education professionals at universities and members of the scientific community.
I've tried various campaigns that appeal to the younger generation, such as video games, classmates.com, educational leads, etc. Nothing has seemed to work well. I don't want the focus of the site to become revenue and ideally the offers would be seamless with the content.
The site gets about 10,000 unique visits per month. It's built with Joomla.
Any insight is appreciated. Thanks!
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