Product Creation 4 Clickbank - What's the chances eh?

Maybe the lesson to learn is about more than a profitable product/niche.

Maybe some of the products you have highlighted are successful because of other reasons ... for example is their sales message, presentation might be the key. Maybe these sites are very good at recruiting affiliates ... and so on

trying to think outside the box

The problem I see is that there is already a successful program for that niche, so why would an affiliate bother looking any further? I wouldn't. I'd go with the proven winner. In my opinion, it would be far better NOT to copy someone else's success but to create your own. Create a product that doesn't have a winner already, something unique, and dominate it.

Ok Guys

I take your points on board, but then that's going against the 'find something that is already working' approach. I've tried the 'come up with something unique'pproach and normally that means something unique that nobody wants. Most will agree that if there isn't a product for a particular niche then it's for a good reason.

But keep the ideas coming please? There must be something people know? Or should we not shy away from competitive products / niches as that's what everybody else does?

Phil

Hi Alexa

Thanks for your feedback - I see what you are saying about a lower gravity seeming less competitive so smaller affiliates might go for that to promote...but then, if the gravity is low, then surely that shows that it's NOT being promoted.

I wish there was a way of finding out how much money a vendor makes on their product if has a gravity of say 5. As far as I can see, that just means at least 5 different affiliates madea a sale that month, but one of those affiliates could've sold 100 copies?? SO I can't see how you can tell? Does this mean that although somebody has a low gravity for their product, they could still be making a killing???

Phil

Hi Phil,

Have you done your market research from the viewpoint of someone in pain? The word 'pain' means large masses being 'without' something they really, really want. Remember if you are fulfilling a want, which has a strong emotional pull on it, it may do better than a need.

Also, something unique and maybe controversial that affects a HUGE market. I mean millions of people suffer in that niche.

For example, type in Google the words "online auctions". This is a big money-maker. How do I know? See the one link at the top in the yellow box? That's a paid link. See all the links along the right hand side, those are PPC links. The niches that are lucrative have lots of PPC links or are paid links in the yellow box.

Now, compare that with the Google search words, "brain fitness", see? Another lucrative niche with lots of PPC links.

Okay, now one more time. Google "freaks". See? No sponsored links along the side. No yellow boxed paid links on top. There is very little money in this niche.

Okay, now, do your research in the links with lots of paid links that are niches with which you have experience. In other words, if you are a dressmaker you will look in fashion design or whatever is related to dressmaking. If you have no natural interest in dressmaking, if you try and develop the niche it will be tough for you. So, stick with what you already believe in. That will be an easier niche for you to sell.

You are looking to find the masses (I mean you will read it everywhere - it will seem to slap you in the face that this is important for your to promote) complaining about one major thing. That complaint is an information product waiting to be created. You've got to do your research though to find out what it is.

Ask your list if you already have one. What is really frustrating for them? Find or create the solution. Then sell it to them.

Read the forums. The places with lots of links have money available to pay for a solution. Keep moving forward. I feel confident you are already on your way to making it happen.
Susan

Hi Susan

Thank you for taaking the time to reply in full. It is going off topic slightly though, my questions was more regarding products that have a given gravity in Clickbank which are proven sellers, and panic attack was something I picked merely as an example, it's not a market I'm actually in.

Your point about "sking your list" is a very good one, a lot of people forget they can simply ask what it is their customers want.

But again, my question is regarding a huge gap that is often between the top gravity products and then all hte others that share a low gravity of around 5. Is it still worth creating another product that is a variation on the successful product, or steering completely clear of the product, or of Clickbank altogether.

Thanks,
Phil

heh,

I don't sell my products via ClickBank, yet I've noticed that all of the top-sellers have a really strong copy and sales pages that really look different and unique.

In my opinion if you want to make your product reach the tops, then you need to contact the big boys in the niche.

I am not really sure about the gravity thingy, but I think that it shows the amount of active affiliates who have sold the product at least once in the last 30 or 60 days.

Anyway - when you'll be launching your product get some data. Find out what is your conversion rate then locate the physical addresses of the top affiliates, send some postcards, contact them by phone and talk to them like you would to your normal friends.

"Whats up... blah blah blah. This is Phil, I've sent you a postcard few days ago blah blah blah... I am launching this XXX product that will cost $97 which will have a $67 upsell. We did some testing and at this moment in time we convert at 1.4% and 10% of the people who've bought the original product have bought the upsell as well. I believe that this product would greatly benefit your list and also it would make you a nice sum of money.."

This is a really poor script, but trust me shit like that does work Also from my personal experience I would highly recommend to read "How to Win Friends and Influence People" by Dale Carnegie before you'll start approaching your potential JV partners.

Good luck in business

The reason to this situation is crystal clear. The top product simply had better marketing. You can have the most killing product ever, but without proper marketing you can't really do anything with it.

a lot of Clickbank publishers don't know that they can do a big launch. That's why if you have good marketing and smart tactics you can reach the top of Clickbank with a good plan.

Another thought is a major part of gravity is the amount of different affiliate selling your product with more gravity given to the most recent affiliate sales. If someone wanted to you could have numerous different clickbank accounts and essentially buy your own products to from you own affiliate losing 7% to click bank for each sale, but all the while moving your own products gravity up artificially....

there are some big names out their that do this....

Just a thought...Something to keep in mind if you want to grow the gravity of a product quickly

Robertas - Thanks for the tips, yeah, that's the plan. I hadn't heard of that book so I will get a copy when I'm at that stage.

Mike - Yep, marketing is key, of course, the product has to be good but it doesn't mean anything if the marketing / copy can't get people to buy it right?

Jukeboxhero - What's on the jukebox right now? A friend of mine was telling me about that CLickbank strategy of numping youir own gravity, clearly that would be against their rules...but....I wonder if they would actually 'really' care, as long as they are getting the money. It's food for thought for sure, and it wouldn't really cost you anything if you're buying through your own affiliate link to your own product right? (under a pseudo name/account of course).

Phil

[This is a big money-maker. How do I know? See the one link at the top in the yellow box? That's a paid link. See all the links along the right hand side, those are PPC links. The niches that are lucrative have lots of PPC links or are paid links in the yellow box.]

- This is a valuable point.

I know all about perfecting a great product that nobody wants. Grrr

I see a lot of new niches that break through and make it big.

How to build a chicken coop was a newbie some month back. Now it has 115 gravity and 5 competitors

The magic of making up was a new niche when travis released it. it has a gravity of 460 now and I do not know how many competitors.

Think original. You do not have to go with the common weightloss, pick up artist, save marriage, smoking. Find out where someone has a problem (eigther in forums, yahoo answers, "most read articles" on different pages, your best friend, your self) or see what people like to spend their time doing. Do some keyword research and see if you have a winner.

Best advice for an ebook here is "Desperate Buyers Only" have not read it myself, but I believe it will give you the answers you are looking for.

Georgette - Hey thanks, you've just confirmeed what I was hoping, that a low gravity can just mean that all the money is being made froma handfull of affiliates. Cool.

Jaideep - Wow, some cool strategies there, I'll look into those. I did do a Prewb pr for another site which wokred out great for seo, but never thought to use it as affiliate bait.

Susan, thanks again...but forget I ever mentioned Panic Attacks LOL, that's not my niche, it was an example ok :-)

Wow, surpirsed Jeff said to do this considering he has a high profile. Did you set your other accounts up using different bank accounts?