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Do You implement "Feel Good" Marketing to your Niche ?

by discrat
4 replies
You know codding prospects and being their best friend or being almost overly polite when talking to them.Instead of maybe being more abrasive with a tough Love Mentality.

I think it depends on the Situation and the Marketer as well as the individuals in that Niche.

I prefer less of the coddling and more of a firm tone with an occasional slight kick in the rear end to get people on the right track.

You ??
#feel good #implement #marketing #marketingto #niche
  • Profile picture of the author discrat
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  • Profile picture of the author ChrisBa
    Originally Posted by discrat View Post

    You know codding prospects and being their best friend or being almost overly polite when talking to them.Instead of maybe being more abrasive with a tough Love Mentality.

    I think it depends on the Situation and the Marketer as well as the individuals in that Niche.

    I prefer less of the coddling and more of a firm tone with an occasional slight kick in the rear end to get people on the right track.

    You ??
    Everyone is different. If you are speaking with people individually then imo you need to talk to them on their level and how they want to be spoken to
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  • Profile picture of the author AronParker
    "Feel Good" marketing is the only thing Tony Robbins implements to sell programs lol
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  • Profile picture of the author dmgwriting
    I agree, it depends on the situation.

    And how well you can use each marketing method...

    If you are naturally more of a "real, get to the point" kina guy, then using a tough tone can work yeah.

    IMO putting yourself in the audiences shoes will help your marketing method, especially if you used to be part of this audience, targeting like minded people will be easier cause you know what they want to hear, right?

    Not the best marketer myself, but I'm working on it. Thanks for the helpful post

    My two cents.
    -David
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  • Profile picture of the author Steve B
    Originally Posted by discrat View Post

    I think it depends on the Situation and the Marketer as well as the individuals in that Niche.

    Of course, there is no right or wrong way to implement your marketing. This is not a one-size-fits-all industry.

    Every marketer will have times when the "feel good" approach is what's needed . . . and there will be other times when "tough love" is most appropriate.

    To me, the best approach is to present your own "voice" or persona and then be true to that. You will attract followers that resonate with your style and like what you have to say. Your approach may turn some people off - but that's OK. Focus on those that accept who you are and how you market.

    The worst you can do is to be "all over the map." Or to never present yourself as you truly are. Fakers and those who try to please everyone are easily spotted and rejected.

    Steve
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