Which type of advertisements people trust the most?

by Dario2
12 replies
I would like to hear your opinion about which type of advertisements people trust the most. Because I was thinking about advertising my product in the following way:

- Buying ads on social networks
- Advertise from your own social profile (if you have enough followers)
- Advertising by targeting a specific niche and contacting them directly via email or similar sources, like cold emailing
- Advertise via influencers
#advertisements #people #trust #type
  • Originally Posted by Dario2 View Post

    I would like to hear your opinion about which type of advertisements people trust the most. Because I was thinking about advertising my product in the following way:

    - Buying ads on social networks
    - Advertise from your own social profile (if you have enough followers)
    - Advertising by targeting a specific niche and contacting them directly via email or similar sources, like cold emailing
    - Advertise via influencers
    Advertising via influencers is the most trusted of the ones you mentioned.

    Any time you can get a referral of any kind....reviews, testimonials, or endorsements from joint venture partners....you'll get the best result.

    But that does not mean your cost to acquire a new customer will be at the lowest.
    Signature
    One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

    What if they're not stars? What if they are holes poked in the top of a container so we can breath?
    {{ DiscussionBoard.errors[11738482].message }}
  • Best ads are invisiblah than a whispah.

    They ally your wishes to a slooshin' like a nachrl train of thought.

    "Aw, see here -- this dedicated horse poison is jus the thing I need to poison that darn horse keeps LICKIN' MY FRICKIN' NECK while I tryin' to sleep!"

    What natural manifestation of your dreams, desiahs, hopes an' wishes may juice out natchrlly into practical provision?

    You would wish always for a seamless process.

    Problem is, ideal meetup points can be so klutzy.

    So the kinda benevolent ushah Claude envisages is a natchrl catalyst here.

    Actschwlly, it is real tricky to get holda horse poison, an' I blame this phenomenon purely on the recent success of bleach as a potentially desirable pick-me-up for difficult times.

    But if'n you jus' wanna go sleep ... butchya gaht a HORSE in your bed keeps LICKIN' YOUR NECK ... kinda SLURP SLURP SLURP ...

    who you gonna TRUST to take away this PAIN?

    This MISERY-INDOOCIN' EQUINE SALIVA?

    Likely you would naht wanna get too cutesy.

    "When God Invented The Horse, He Had No Idea What He Was Doing."

    "What Happens When All You Ever Wanted Was A Soulmate, But All You Ever Got Was An Intrusive Quadruped?"

    This situation demands ...

    INSTANTLY POISON
    THE HORSE YOU HATE!


    Plus then a summary of what it feels like to get the rasp of horse tongue in your ear at 3am when you gaht a meetin' with your boss at 8.30am the very same mornin' -- an' the horse bites hard on your cheeks an' leaves embarrassingly visible MARKS.

    Now you say how you cain't strangle the horse or call a neighbor or bring yusself to beat the fkr to death with a crowbar.

    List evrythin' simply won't work out BCS.

    Aw yeah, then, see -- you can POISON THE DARN THING THE FRICK OUTTA YOUR LIFE.

    An' here is where you say stuff like the supah-powerful anti-equine chemicals in our proven horse killah poison are guaranteed to snuff the shit outta your #1 irritant, while throwin' in plenty numbahs alongside %%%.

    Natchrlly, this stuff normally so outta reach you gotta sell family membahs to sum way crazy pariah state to lay your hands on the stuff.

    Aw, but bcs it {Christmas / speshl offah / your birthday}, you can get it for {95c / $25 / $1,000,000 Cryptospunkz} -- plus also we will {fix your hayer / fix your teeth / jack you off to ordah}.

    Intersperse the copy with plenny images of poison-ravaged horses.

    The more they look like they desoive it, the bettah.

    Make it sound easy.

    "Inject while you binge-watch Netflix!"

    Plus also testimonials from happy customers.

    "My life was a misery until I poisoned that goddamn horse."

    "Everyone who's lost years of their life to the brute desires of a horse needs this dedicated horse poison NOW. I couldn't sleep, my complexion was a mess, and I stank like you wouldn't believe. But I put an end to that misery in just four and a half hours. Yes, there was puke, and spasms, and I lost my coffee machine in the process, but FFS that evil horse is DEAD AND GONE!"

    I dunno, what would anywan plagued by a horse lickin' their neck at deada night wanna hear most?

    Write that.

    Might sound crazy to nowan ain't facin' that dilemma -- but to anywan who is, you want stuff to sound invisiblah than a whispah.

    What they already thinkin', only amplified, kinda thing.

    Present no obstacles to them nachrl thoughts.

    "My relief is so complete, now all I have to worry about is hiring a reputable taxi service to get rid of the body!"
    Signature

    Lightin' fuses is for blowin' stuff togethah.

    {{ DiscussionBoard.errors[11738493].message }}
  • Profile picture of the author ArnieB
    Originally Posted by Dario2 View Post

    I would like to hear your opinion about which type of advertisements people trust the most. Because I was thinking about advertising my product in the following way:

    - Buying ads on social networks
    - Advertise from your own social profile (if you have enough followers)
    - Advertising by targeting a specific niche and contacting them directly via email or similar sources, like cold emailing
    - Advertise via influencers
    Ads that don't look like ads are simply the most trusted whatever advertising platform you buy it on.

    If your ad creatives can demonstrate your product, not as a seller but as another consumer just using it in a captivating way. The job is done and you're on your way to high conversion rates.

    You should look into UGCs and buy some if you're interested in buying ads on socials.
    {{ DiscussionBoard.errors[11738996].message }}
  • Profile picture of the author norfa
    Advertise via influencers is the most trusted one if we consider all these mentioned options.
    {{ DiscussionBoard.errors[11739008].message }}
  • It seems from your answer your question should really be "where to advertise" instead of which ads people trust the most. If I trust it, it doesn't matter if it's on social media, the TV, a text message, a phone call, a magazine ad, or imprinted on a coffee cup.

    Trustworthy (I have experience with the vendor (if possible) and don't think I'll be scammed)
    Compelling
    Not salesy - convince me with something other than a blatant pitch
    Seems it will solve a big problem I'm having now whether it's no traffic or hemorrhoids that are killing me
    Not too pushy on the follow up
    There is a follow up because many times I get so busy I can't buy the first time I see an ad due to other pressing problems or tasks
    It's somewhat unique (not obvious PLR or similar) and besides if every Joe on the block is selling the same thing, I might just wait for a better price, and they always come
    Nothing obviously fake such as using a stock photo and passing it off as a picture of yourself
    Keeps its word. If the cart closes at midnight, it had better not still be open 2 days later for example
    Doesn't break other sites TOS while proclaiming we can trust the vendor. Obvious we can't - their ethics have a limit.
    Real sounding testimonials (believe me fake ones can be see pretty easily)
    Talks to me and not at me

    Those are a few things right off the top of my head that may go into (or not go into) an ad that I can trust.

    Mark
    {{ DiscussionBoard.errors[11739014].message }}
  • Profile picture of the author GordonJ
    Our resident Princess nailed it. NO one TRUSTS ADS.

    And you bring up a question, trusted ads vs. ads that sell stuff. We often marvel at the HYPE filled long copy formats so many IM Gurus tout...the more you tell, the more you sell. And there is some truth in that.

    Let me know if I am wrong about this: You have a product to sell.
    You want to ADVERTISE it. Or PROMOTE it. Right?

    You've given no clue as to the market, or niche, or demand and who or where the potential buyers are. It feels, to me, and I could be wrong. You are putting the cart way in front of the horse, and maybe better questions would give you better answers, eh?

    GordonJ




    Originally Posted by Dario2 View Post

    I would like to hear your opinion about which type of advertisements people trust the most. Because I was thinking about advertising my product in the following way:

    - Buying ads on social networks
    - Advertise from your own social profile (if you have enough followers)
    - Advertising by targeting a specific niche and contacting them directly via email or similar sources, like cold emailing
    - Advertise via influencers
    {{ DiscussionBoard.errors[11739028].message }}
  • Profile picture of the author Devilfish168
    actually I don't like to go after so call " social media influencer " remember lots of fakes out there i mean their followers, likes just literally not Real followers and sell u a service so call promoting your stuffs.

    Next talking about influencer only the locals know him/her in that states if popular, so your clients are limited.

    Summary i feel go for the usual Google ad , Microsoft ad is better.
    {{ DiscussionBoard.errors[11739212].message }}
  • Profile picture of the author RMRC
    Advertising through influencers is definitely the most trusted. That's why they've become such a prominent part of internet marketing. People will trust other people they like and follow recommending a product or service more than just an ad from a company telling them what they want to hear.

    Not to say the other methods of advertising aren't trusted or good options, they are, but having the added benefit of influencers raving about your business will definitely increase trust among potential customers!
    {{ DiscussionBoard.errors[11739253].message }}
    • Profile picture of the author Devilfish168
      Originally Posted by RMRC View Post

      Advertising through influencers is definitely the most trusted. That's why they've become such a prominent part of internet marketing. People will trust other people they like and follow recommending a product or service more than just an ad from a company telling them what they want to hear.

      Not to say the other methods of advertising aren't trusted or good options, they are, but having the added benefit of influencers raving about your business will definitely increase trust among potential customers!
      I do agreed with you but of course you must find those in your states, or which country you want to target. Not all influencers so call well known and A lot are just " wannabe " end up you are wasting money.

      Of course the safe bet still on using Google Ad or Bing Ad. Is the matter how to make your ad sound attractive with an image of course.
      {{ DiscussionBoard.errors[11739275].message }}
  • Profile picture of the author Jason Kanigan
    Advertorials have worked very well in my experience. Used them with everything from product sales through attracting trades business owners to sign up for a consultation. FB ad ==> advertorial ==> Call To Action.

    Ad copy must match advertorial messaging. Teach the reader something, then offer to do it for them.
    {{ DiscussionBoard.errors[11739293].message }}
  • Profile picture of the author littlebynavya
    Influence marketing is the great way to gain trust of the users. Influencers have the power to drive more people towards your products or services. This is because consumers trust the recommendations made by their favorite influencers. Brands can use this to influence purchase decisions and drive more conversions.
    {{ DiscussionBoard.errors[11739347].message }}
  • Advertising via influencers get my vote. This 3rd party recommendation makes you look credible, and makes the recommendation NOT look like an ad. Plus you get access to a group of people who are heavily swayed by the word of an influencer.
    {{ DiscussionBoard.errors[11739660].message }}

Trending Topics