Overwhelmed and confused... help?

Hi everyone,

This is embarrassing.... I need help but I don't know what kind. I have a pretty big site that I built under the guidance of another program but I have really messed things up. I know that I am not making the money I should.

I have learned a lot (lot!) here but too late to fix this mess. I cannot "start over," as I feel I have put so much into this site and I want to get this right. It is a pretty big site (around 300 pages) and I'm pretty good at my niche (holistic health, body cleansing, weight loss, anti-aging). I had a land business and sold it. I wrote a book and the editor who is pretty skilled in this type of work called it the best book she's ever read on the subject. But my problem is this: I've only sold like around 20 of them this year. I wrote another one and only sold a few copies so far. I understand a book is no good unless it is well-marketed.

I know my sales pages suck, I'm still learning. Unfortunately the program I had been "studying" gave no mention of this. I constantly tweak the headlines, the colors, etc. and my sales have actually went down. I'm such an idiot I forgot to save each headline. (I know.)

I do article marketing and backlink with a blog and social bookmark program. I wrote a free mini-course and have gotten around 40 sign-ups this last week but no sales from it. It has been a week, but I don't know how long I should give it until I just pull it down. (I know I have to work on those to make them "sell" better as well.)

So, I keep the same freaking site because it has been up for a couple years and I don't want to start all over with a brand-new domain. I will not use CB affiliates yet because I need to get my own sales up and get a decent sales letter. I will not bring on affiliates until I can convert.

I try everything that I have read about sales pages from what typically works to psychology of the sales letter, etc. But I must really, really suck because nothing is working.

I joined the war room on Friday but had to leave town the last 2 days so will be reading more tonight and tomorrow. My "regular" job is to play in a band, but we play mainly at the snowboard/ski lodge and the season is over so I am not making too much $$ besides what I make from Adsense, CB and the few books I sell. In other words, I just don't have much money to buy good sales copy - besides I'm now scared that I might pay hundreds of dollars and it won't work, anyway.

So..... now I am overwhelmed. I don't know what to focus on or when I should just give up. I have gotten myself so confused, and I feel like nothing I do works anyway, but I can't stop! :confused: I just keep at it even though nothing is working and this makes me feel like I must be crazy. Maybe I need to just get organized.

I guess my big issue is, if I just stop, take a breath and re-start, what should I focus on? Article marketing? Changing my sales page? Hire someone to change my sales page? I'd like to just walk away for a week, which I should cuz I should be practicing for a show next weekend. But I can't, I'm so weird that when something is not working I'll just keep trying cuz I get this like, "this will not defeat me" attitude. I have heard this should be a good thing, but it doesn't feel like it. At all.

For anyone who has read this long, thank you so much. And, can you help me? Any tips on what to do and how to fix this huge mess I have created? My work is really important to me. But I don't know how to fix this.

Sincerely,
Cindy P.