Originally Posted by steve-wilkins

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I am actually putting together a small package of templates including sales material, contracts, pricing structures etc so if anyone is interested in having a copy, then just let me know and i'll shoot you over a copy when it's finished

Originally Posted by steve-wilkins

This is something very similar to what I am doing right now in the UK, I have started by targeting restaurants and use a cheap lead generation software to dig out leads by nearest location and literally work my way through the restaurants city to city offering a multitude of services including mobile optimized websites, mobile apps, QR codes, Facebook fan pages and many more. Mobile marketing is such a huge market now and if presented right it really can make even a one-man band such as myself, a small fortune in a small space of time.

I am actually putting together a small package of templates including sales material, contracts, pricing structures etc so if anyone is interested in having a copy, then just let me know and i'll shoot you over a copy when it's finished

Originally Posted by WillR

Guys,

There are plenty of websites out there that will allow you to easily (I'm talking within 5 minutes or so) turn any mobile website into a mobile app people can install on their smartphones.

Here is one example for Android apps: Create Android App | Make Your Own Android Apps | Android App Maker | AppsGeyser

I played around with that tool about a month ago using one of my mobile websites. I had the thing setup in about 10 minutes. People could then download the app on to their Android phone and every time they open the app they see your mobile website or it could just be a booking form page or whatever you want.

The other great thing about doing things this way is every time you update the mobile site, those changes are reflected in the app. So you could easily come up with a one page booking form where you can put their logo at the top and then a booking form beneath, turn that one page into an app for Android using a tool like this, find a similar tool for iPhone apps, and away you go.

I am guessing most people would probably then be concerned about having to upload the apps into the Android and iPhone marketplaces? I have not delved into apps myself so I can't confirm this, but I am pretty sure you don't have to put apps into the app stores for people to use them, you can just host the files on your own website for download, or in this case, on the customers main website.

The Android app I created with that tool was just a file I then downloaded on to my Android phone and it worked right away. I believe this service is free for like the first 50 downloads of the app, or something like that, and then you pay per set amount, but I am sure there are other options out there as well.

Originally Posted by TheAtHomeCouple

A responsive WordPress theme could definitely be a solution - as it would render regardless of the device or screen size.

Another option is partnering with a company like Bizness Apps - Mobile Apps For Businesses Made Easy that provides a comprehensive set of tools, resources and a drag and drop site builder - white label ready.

That would be my choice.

Originally Posted by DexterGallagher

I understand that they are paying opentable $645 per month, so in 2 months the restaurants save this fee, is this how it is sold?

Originally Posted by craftziner

Yes... the $200 is a one-time pay. Most of the money he made this way actually came off the ads that he prints on the back of the cards, where he details the other services he provides... Ideally he's just using the restaurants' "traffic" to get him more business... a very cool idea

Originally Posted by LMC

Hey Guys,

Decided I would post a quick method that we played around with. This method is pretty solid, simple, and effective. The method produced $35,000 in two weeks!

The background:

If you don't know what OpenTable is, it is a reservation system for restaurants. Users search out restaurants in their city or town and if the restaurant is on Opentable they can book a reservation through the system.

What you don't know is, on average, restaurants pay close to $675 per month to OpenTable. The reason for this is every reservation booked through their system costs the restaurant $1.50 per head.

Thus, book a reservation for 10, $11.50 goes to opentable, this is not including the recurring costs OpenTable has for the restaurant to run the reservation system on site.

The Method:

Basically, what we do is build a mobile site for the restaurant. However, build it so it is an app.

You can easily find templates that can work with Wordpress for mobile sites here:

Mobile | ThemeForest

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We researched restaurants on OpenTable, we found 15 restaurants that besides opentable, they had a Facebook page, or Twitter page, or both. What this told us is that they were keen on New Technologies. They are willing to spend time and money making these new technologies work for them.

We found the restaurants, they usually have a website, we took the information right off their website and put it into the mobile app and published it on our server.

Placed it on the home page of the Iphone.

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We then went to the restaurant, personally I went into three restaurants. Had the sales team do the rest. I walked in with my phone and asked to speak to the manager or owner.

Usually you will see a hostess or someone behind the bar, they ask what it is about, and I let the product do the talking.

I said, we built this app for your restaurant and I want to present it to the manager or owner to see if they would like it. The product usually amazes the restaurant and sells for you.


My pitch was simple.

"I know you are paying per head on every reservation that you produce through OpenTable. Our app is to help you save costs by giving your customers a way to book reservations quickly and efficiently through your own app."

"We would like to produce 500 cards with an advert for the app, we would like you to staple these cards to your customer receipts, on the front of the card will be a QR code for the person quickly to download the app, otherwise they can go to, www.restaurantnameapp.com "

On the back of the card you present your web development, app development, and marketing skills.


An example of a QR code business Card:
Print Templates - Modern Company Business Card with QR-Code | GraphicRiver


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In the end, the restaurant agrees to utilize the app, we print up 500 cards which doesn't cost much.

It's about $50 for good cards, 500 prints. (vistaprint.com)

We ask for $200 for setting everything up, which usually came to me in cash.

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Where does the money come in....

From the back of the card. The goal is to get into the restaurants for the easiest exposure for your business, they also get to see a sample of your work.

We got into 10 restaurants and got $2,000 for our promotional needs. The cards cost was around $500 dollars, but can be done much cheaper, if you don't make them fancy.

From the 5,000 cards....

1,000 people downloaded apps from our server, so we reached 20% of the restaurant go'ers from the promotion.

The response, two weeks after we initiated the promotion, we received around 25 orders for websites of business owners around NYC, we received 5 orders for other restaurant apps.

All orders totaling around $35,000 in sales.

keep it creative'

Steve