Mobile Messengers Marketing

FadKo · 17th Oct 2014, 03:58 AM

Hi Everyone.
I need a help or your opinion.
I'd like to set up a service that will let send messages to mobile messengers like whatsapp, viber, imessenger. Actually, whatsupp service is working now and can send sms, viber is working also, but right now we settin up new servers to rise the quantity of messages.
How do you think, could the service be interesting for advertizers or small biz? As alternative for regular SMS marketing. And what price should be compelling for clients?

The advantages are:
1. Lower price than regular sms (or maybe not, if this is more effective)
2. Text up to 2000 letters
3. Can attach photo, qr, or vCard
4. People are not used to this way of recieving marketing deals, so the open rate is hight.
5. Can use geo-location and targeting (for free), or collect a databases of prospective clients from social networks (for extra).
6. As the messager works via internet and user is online, he/she can go directly to mobile web site or app, to get more information. The link is active.

What do you think, will be this servise prospective?

imchatterbox · 7th Jun 2015, 12:49 PM

so did u started these services or not....
do contact me on skype socialhubmarketing
im already in to this kind of stuff

Deepika Gabani · 7th Jun 2015, 11:45 PM

i think QQ Mobile is the 2nd most popular global mobile messenger apps as of March 2015, based on number of monthly active users (in millions)
And also facebook massenger, wechat, skype, line,Kik,Bleckbarry massenger is available for mobile massenger.

Nigel Alexander · 9th Nov 2015, 04:18 AM

Your service sounds very interesting, however there are a number of downsides with it at the moment compared to SMS.
1) Everyone needs to have one of your apps to get you messages
2) Many message apps may not allow business messages at this stage
3) Everyone needs a smart phone to receive app messages. In Ireland, just over 30% of people have a non smartphone. That's a third of the potential market that can't get your message compared to SMS
4) SMS already has a 98% open rate, I can't see anything beating that

So maybe in future when everyone owns a smartphone and apps are more established for business messages. BUt at the moment SMS is the most effective, extremely cheap and growing for business messages

17th Oct 2014, 03:58 AM	#1
FadKo Warrior Member Join Date: 2014 Posts: 2 Thanks: 0 Thanked 0 Times in 0 Posts	Mobile Messengers Marketing Share on: Hi Everyone. I need a help or your opinion. I'd like to set up a service that will let send messages to mobile messengers like whatsapp, viber, imessenger. Actually, whatsupp service is working now and can send sms, viber is working also, but right now we settin up new servers to rise the quantity of messages. How do you think, could the service be interesting for advertizers or small biz? As alternative for regular SMS marketing. And what price should be compelling for clients? The advantages are: 1. Lower price than regular sms (or maybe not, if this is more effective) 2. Text up to 2000 letters 3. Can attach photo, qr, or vCard 4. People are not used to this way of recieving marketing deals, so the open rate is hight. 5. Can use geo-location and targeting (for free), or collect a databases of prospective clients from social networks (for extra). 6. As the messager works via internet and user is online, he/she can go directly to mobile web site or app, to get more information. The link is active. What do you think, will be this servise prospective?

7th Jun 2015, 12:49 PM	#2
imchatterbox Warrior Member Join Date: 2015 Posts: 15 Thanks: 0 Thanked 1 Time in 1 Post	Re: Mobile Messengers Marketing Share on: so did u started these services or not.... do contact me on skype socialhubmarketing im already in to this kind of stuff

7th Jun 2015, 11:45 PM	#3
Deepika Gabani www.adattract.com Join Date: 2015 Location: NC-27560 Posts: 25 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Mobile Messengers Marketing Share on: i think QQ Mobile is the 2nd most popular global mobile messenger apps as of March 2015, based on number of monthly active users (in millions) And also facebook massenger, wechat, skype, line,Kik,Bleckbarry massenger is available for mobile massenger.
	www.adattract.com Email: deepika@adattract.com Skype: Deepika.adattract

9th Nov 2015, 04:18 AM	#4
Nigel Alexander Phonovation Join Date: 2015 Posts: 2 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Mobile Messengers Marketing Share on: Your service sounds very interesting, however there are a number of downsides with it at the moment compared to SMS. 1) Everyone needs to have one of your apps to get you messages 2) Many message apps may not allow business messages at this stage 3) Everyone needs a smart phone to receive app messages. In Ireland, just over 30% of people have a non smartphone. That's a third of the potential market that can't get your message compared to SMS 4) SMS already has a 98% open rate, I can't see anything beating that So maybe in future when everyone owns a smartphone and apps are more established for business messages. BUt at the moment SMS is the most effective, extremely cheap and growing for business messages