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Anybody use Facebook Lead Generation Ads?

by Dlewis78
6 replies
  • PPC/SEM
    • |
Hello Everyone!

I am having an issue I hope someone can help me with. I am trying Facebook Lead Ads, targeting people based on job titles. I have no issue getting a nicely defined audience of usually about 300,000, but the Facebook Lead Generator Estimator predicts my leads will be "0".

This is so confusing because when I put in that same target audience in LInkedIn Ads Lead Generation, it predicted I would receive 2-11 leads per day.

When I just put in the city (Los Angeles), Facebook Lead Generator Estimator estimates I will receive 3-12 leads per day. That's just if I target the entire city of Los Angeles, nothing targeted!

Should I go by this Lead Estimator or ignore it and look at the reach for Facebook? Any insight on this would be incredibly appreciated!
#ads #facebook #generation #lead
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  • Profile picture of the author SEONinjaa
    Hello,

    You're on the right track. You can easily carry on with Facebook Leads Generation Ads. Being an agency, we have run an ad and it works. Facebook basically only shows the estimate leads. But this form helps your business to generate good leads down the line.
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  • Profile picture of the author Dlewis78
    Thank you! SoI shouldn't put too much stake into the number of leads Facebook is estimating I will get? Just focus on my target audience?
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  • Profile picture of the author seobusinesscom
    It doesn't matter... estimator show up the total audience is low.. but city based audience it' ok
    you need to consider city based audience because city based audience is ok compare to total target audience that's the main reason for estimator show 0 leads
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    • Profile picture of the author Dlewis78
      Originally Posted by seobusinesscom View Post

      It doesn't matter... estimator show up the total audience is low.. but city based audience it' ok
      you need to consider city based audience because city based audience is ok compare to total target audience that's the main reason for estimator show 0 leads

      Thank you!
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  • Profile picture of the author Anterpreet Kaur
    You are targeting an audience is in the city (Los Angeles), so your demographic interests & behaviours must be common among your audiences.
    This will ensure that the right audience will view your ads.
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  • Profile picture of the author Delboy Trotter
    Weird, Usually, it should give an estimation of how many leads you will get. Try to change your budget from lifetime to daily (or the opposite) and see if they display the estimated number.
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