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Search: Posts Made By: erin.banister
Forum: Copywriting 6th June 2012, 11:18 AM
Replies: 11
Views: 767
Posted By erin.banister
Re: Tech Stuff - I'm Dense...

It sounds like your client wants to have a PDF form - a structure of a doc that she just has to go and fill in at her convenience. If this is the case, then you really do need the Acrobat X Pro in...
Forum: Copywriting 4th June 2012, 01:29 PM
Replies: 7
Views: 805
Posted By erin.banister
Re: My BOLDing theory. What's your opinion?

Sean D'Souza, of Psychotactics, is where I learned this practice... and from my experience it works really well. Proper bolding will create a line of sight for the skimmers to look through your text,...
Forum: Copywriting 4th June 2012, 01:13 PM
Replies: 25
Views: 1,858
Posted By erin.banister
Re: How do YOU stay motivated to write this much copy

In order to stay motivated, I take little breaks throughout the day... because I just can't write for 6 hours straight. Instead, I'll write for two hours, then take a long walk. Come back, write for...
Forum: Copywriting 4th June 2012, 01:01 PM
Replies: 22
Views: 9,814
Posted By erin.banister
Re: Getting Started In Copywriting...When You Have Nothing To Start With...

This is how I started in web copywriting as well -- by finding websites that didn't have compelling copy and offering up some solid copy. Works like a charm!

Erin
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