[Need Advice] 2 websites: 1 stuck on 2nd page, the other not ranking

I only took a quick look at charlotteconferencing.com. I see only a handful of backlinks, all of which are nofollow. If that's correct, then there's your answer. Basically no off-page SEO.

Analyze the competition within the related field because it is possible that there are some websites are performing well compared to yours. Check if you are targeting the right keyword phrases to convert well for the website. Focus on users intent and not solely in exact keyword phrases.

Hamilton's car service doesn't have that many good links either, but at least there's some.

However, the layout is badly broken. When width goes below 1200 pixels you completely lose the main navigation. The boxes on front page say "chauff" and "transpa".

Yes you need better on page optimization like unique page titles that contain keywords relevant to each page.

You have a SEO plugin installed so use it and create a unique title for each page in the folowing format.

Primary Keyword | Secondary Keyword | Company Name

Try to use a different keyword for each page title.

Unless you have a extremely popular Brand Name that is well known all over the world then it is useless to rank for your domain name. You want to rank for conference calling and similar words.

Use H1 and H2 headings on your pages that contain the keyword you are optimizing that page for.

Once your on page SEO is in order then you can start link building.

Have you done any keyword research or did you just use words that came to mind?

Have you analysied websites that offer similar services and had a look at what keywords they use?

Just google New Jersey Car Service and look at the headings of the results you see. Allot use taxi service, Chauffeur services ect.

By the way chauffers is spelt wrong.

Ok, so tell me your strategy on how to get MORE people to VISIT your website that is stuck on the 2ND page of the search results if you have 10 really good results on the 1st page? I have a few ideas but would be interested in knowing your ideas if they worked.


dewalds86 - awesome advice. personally, I think charlotteconferencing needs more backlinks. the sites I want to target are ok on on-page.....or maybe they might need improving.

hamiltonscarservice has a ton of backlinks but needs improvement on on-page.


nettiapina (and this goes to everyone else as well) - how would you tell if a backlinks is bad or not right away? seeing malicious links like "vagina" or "panty" in your backlinks or backlink terms is an automatic no no. but how would you quickly go through your backlinks to see which one needs to be removed? Low Trust/Citation Flow?

another question: if your page has the keyword mentioned 29 times within 300-400 words, that is considered over saturdated, right? for example, if I am targeting "new jersey car services" and it appears twice and "car service" appears 20 times, would I need to remove "car service" and shrink it down?

My website was stuck in page 5 of SERP ranking, and it took almost a year until I get my ranking back on the 1st page. Google released an update that time, and my site got affected on it but in a good way. All I remember is that my site lost a lot of backlinks and then I started building new backlinks for my site continuously until Google released its update.

That means 0 offsite SEO.

You need high quality links pointing to your site. That can be guest posts, a PBN, some 301ed powerful domains, web2.0s even.

The attitude of "Build it and they will come" does not apply here.