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Does a B2C website need an external link strategy?

by jianbin guo
8 replies
  • SEO
    • |
I've been thinking about an issue recently and would like to hear everyone's opinions and experiences on it. This question involves the necessity of external links for C-side websites in terms of search engine optimization (SEO) and search engine marketing (SEM).

It's no secret that external links play a vital role in determining a website's authority and relevance in the eyes of search engines. They represent an endorsement of content by other sites, indicating its quality and value. However, in C-side websites for individual consumers, there seems to be some controversy about the importance of external links. Can anyone help me answer this question now?
#b2c #external #link #strategy #website
  • Profile picture of the author dave_hermansen
    Any website of any kind whatsoever will do better in search engines with relevant, real backlinks. It doesn't matter if it is BTB, BTC, CTC, a general blog, an education site ... whatever.

    I'm not sure where you are getting your information that they are not important for BTC websites. It's simply untrue. Are backlinks as strong as they use to be in website rankings? That's an entirely different matter. Google seems to be relying on user signals much more heavily than in the past, which means backlinks may not be quite as powerful as they were in the past, but they still matter.

    Bottom Line: All things being equal - site age, content, on-page optimization, site speed, user signals, etc., the site with better backlinks will outrank another site that is otherwise the same.
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  • Profile picture of the author Niveditha
    Irrespective of website whether it may be article,eCommerce site external links must be established.External links from other sites helps google to understand that your website is more valuable with relevant information.
    Establish back links helps you to drive -
    1.Improves credibility of your site.
    2.Increase domain Authority
    3.Gain Organic Search Results.
    4.Increase referral Traffic.
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  • Profile picture of the author emmajones25
    External links are indeed significant as they contribute to a website's authority and relevance in the eyes of search engines. They act as endorsements, signaling quality and value.
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  • Profile picture of the author online framing
    Every websites need external backlinks, Its b2c or b2b . If ranking needed external link link strategy is must
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  • Profile picture of the author Priya Zinavo
    Yes, a B2C website benefits from an external link strategy. Building quality backlinks improves search engine rankings, increases online visibility, and drives organic traffic. Collaborate with influencers, partners, and relevant websites to establish a robust external link profile, boosting credibility and attracting potential customers.
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  • Profile picture of the author etdigital1
    Yes Its working if you get backlinks from other websites.
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  • Profile picture of the author Hasmukh vegda
    Yes, a B2C website can benefit from an external link strategy. External links from reputable and relevant websites can help improve the website's search engine rankings, drive referral traffic, and increase brand visibility.
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  • Profile picture of the author npoint
    Originally Posted by jianbin guo View Post

    I've been thinking about an issue recently and would like to hear everyone's opinions and experiences on it. This question involves the necessity of external links for C-side websites in terms of search engine optimization (SEO) and search engine marketing (SEM).

    It's no secret that external links play a vital role in determining a website's authority and relevance in the eyes of search engines. They represent an endorsement of content by other sites, indicating its quality and value. However, in C-side websites for individual consumers, there seems to be some controversy about the importance of external links. Can anyone help me answer this question now?
    Just check the website in tools like Ahrefs or Semrush are they worth to place the backlinks on or not. From my oqn experience most valuable backlinks I can get are those from real sites/ portals (not made for backlinks selling purpose only ...) which gathering high organic traffic from Google. Because I am getting not only quality backlink from it but also some referal traffic as well. you can for example put on the quest post article also a banner for example with redirecting to your business website (not only text link) and atrcact also some visitors of those website to click on that banner. I am using this strategy since long time and see the conversions from that. So focus on the traffic parameters I mean organic traffic from google of the website you want to put the article with your backlink on rather than on type of the website.
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    PM me if you need a DF backlinks from high traffic websites
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  • Profile picture of the author AndyBeohar7A
    There is absolutely no doubt that external links are important for SEO and SEM, as they signal a website's authority and relevance. I do agree that there are some arguments about their necessity for C-side websites, but they can still be important for improving search engine rankings and driving traffic. I would strongly suggest that the emphasis should also be on creating high-quality content and providing value to users, as this is what really determines a website's success in search engine results.
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