Tweak your Bounce Rate for Better Insights in Google Analytics
- SEO |
Last week, the Google Analytics Team introduced Adjusted Bounce Rate in Google Analytics.
What's the new tweak about?
There are certain visits on your website that GA shows are bounced but they may not be. Like consider a situation where a user is looking for your companies contact details, and he/ she lands up to your contact us page from search engine, looks up to your contact details and exists. Officially according to GA this is a bounce visit, but practically this visit was relevant and useful to user. And hence it should not be considered as bounce (considering bounce visits shows percentage of dissatisfied users, who did not find the content relevant).
To work upon this small issue, GA Team introduced a small tweak in GA code such that we can make such visits non-bounced.
Read the full post here:- blog(dot)seo-first-page(dot)com (sorry couldn't post direct link due to limited number of post)
Hope this updates your GA knowledge.
What's the new tweak about?
There are certain visits on your website that GA shows are bounced but they may not be. Like consider a situation where a user is looking for your companies contact details, and he/ she lands up to your contact us page from search engine, looks up to your contact details and exists. Officially according to GA this is a bounce visit, but practically this visit was relevant and useful to user. And hence it should not be considered as bounce (considering bounce visits shows percentage of dissatisfied users, who did not find the content relevant).
To work upon this small issue, GA Team introduced a small tweak in GA code such that we can make such visits non-bounced.
Read the full post here:- blog(dot)seo-first-page(dot)com (sorry couldn't post direct link due to limited number of post)
Hope this updates your GA knowledge.