Please Help Please Help! Please Help

The content is terrible. I am surprised your bounce rate is not higher. It looks like you are targeting English speaking visitors. If so, get someone that speaks English and understands the industry to write the content.

Lot of errors too. Funeral insurance and pet insurance are under agricultural insurance, for example.

Insurance is highly, highly competitive. You are not going to win over anyone with a site like this.

Let's see...for starters, your page is a bunch of images with what people may not be sure are even articles because there's nothing that says you're writing anything and the title content is just basic keyword garbage.

And Mike's right...it's nonsense garbage filler text with some keywords thrown in to get picked up in search.

96% lol!

So many pictures when I land on this website, I have no freaking idea where to click... There are like 9 different images of content above the fold, you should be very clear with your customers about pointing them on the right direction.

I just tried reading one of the articles. Is that spun content?

As others pointed out, the content is not good. Typos, grammar errors, meaningless filler, weird structures, etc. The articles I checked don't feel like professional writing, and that's a major problem. I wouldn't trust them as a source of information.

Several pages are also fairly thin.

There's issues on how the text is formatted. The chapters are too long, and laid out so that they're pretty hard to read. Line height is set to too small. These are common problems, but doesn't mean your site gets a free pass.

As was said before the front page is confusing. The animation is pointless, and you should be able to click on the image - not just the small plus sign that appears. Easy to fix. I don't like how the front page images are cropped, but that might be a personal preference.

I don't like the site name at all. "Insurance Luck" just sounds wrong to me. If you're interested in insurance, you're planning your life and taking luck out of the equation. Granted, I may not get all the nuances of the word as a non-native speaker.

I'm sorry to bring bad news. Luckily you're still on the early stages with this site. It's relatively easy and inexpensive to adjust the direction.

In two days he will post asking if there was a Google update...

It reminds me of my first attempt at building a site, mine looked worse

Here's what I did with mine, maybe you could do the same.


I could at least re-use my articles...

At least it's not PR n/a

So he's got that going on with him, which is nice.

Agree with Mr. Friedman. You may know insurance but don't know how to write. If you have the budget, please consider outsourcing your writing. Should you decide to do so, please send me a personal message.

Your landing page looks like its a picture website - first mistake! Secondly, the content looks like amateurish. I think those two alone are good enough reasons for such a high bounce rate, but there could be other reasons too. Source of traffic could be a major factor too.

site like this highly competitive
Your landing page looks like its a picture website
You may know insurance but don't know how to write
please consider outsourcing your writing...

OK first thing I noticed was the fact you have some menu which overlays on other content and for me that would be enough to scrap/move/change extension if I saw the same results. You want everything to fit and look crisp clean and professional. We have left the time of poor low quality websites it have to look great and work just as well.

I'm not going to comment on the content as I have seen others have seen some issues with the English.

The second thing I noticed was that this site is not even optimized for standard browsers so I dread to thing what it would look like on an iPhone/iPad etc. The big picture of the people sitting on the grass comes at like two times the width of what the site width would be.

I'm guessing this site isn't built on a CMS system and if it is I would still recommend using Joomla 3x as this has built in optimization for different devices without you having to do anything.

At the very bottom the subscribe box and search box are not aligned with each other and one is covered in grey.

P.s either remove the tags box at the bottom or use a different one does not look nice at all.

Personally I would pick a decent CMS and start again building the outline and then adding content but only when you have everything aligned same colour etc all looking neat professional and works well for the users then move on and fix the content related issues.

I do like your top menu bar however that is the sort of style I would use as it is clear responsive and easy to use. I don't mean to sound critical in my last post I am just being honest as others have done for me when I first started out.

The only way you get better is to try test monitor improve try again.