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| | #1 |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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Hey guys, Here is one method that really kicks some butt... I started selling local business listings to companies in my area. When I tried to sell people on one call it was difficult and not working for me so I tried a little twist. I called businesses and offered them a FREE listing first with google. I choose accountants to work with. So, I called the owners of the business and let them know I would have them on the first page of google within 30 hours. **side note** I did a quick search on google for accountants and just went to the 3 page of google. Then started contacting all businesses on the 3rd, 4th, 5th pages and so on. Here's my little pitch... Hello _________ please Hello __________ my name is Jay Sabree and I’m a local e-commerce business consultant and seo expert. I understand you’re a busy person. Here’s the bottom line. I’m here to help you: To get more exposure And ultimately, to get you more business and sales Here’s a couple facts for you Just over 80% of Canadians go to the internet first and look for your services there. Once they’ve found your services on the net then they contact you or they go into your business/office after they’ve found you on the internet. Now here’s the down side to that, if you’re not on the first page of Google then it’s likely that your website is not being seen at all. Google has put together statistics showing that 98% of the business that they generate is as a result of being on their first page. Going forward, it is essential that you have your business on the first page of Google. What I’m going to do for you isn’t going to cost you anything right now. I’ll put you on the first page of Google for one of the highest volume keyword terms within the next 30 hours. Here are the details. When people go to google they type in specific words to find your business or the services that your industry offers. I have the list of the highest volume search words in your specific industry. This information has come directly from Google itself. Of those search words here are two of the highest volume keywords for you to choose from According to Google’s data bank the keyword ____________ receives ________ searches per month And the keyword ____________ receives ________ searches per month Which one would you like me to put you on the first page of Google for? Great! Then I’m going to call you on Friday … To talk about putting you on Google's first page for 5 high volume keywords which is the largest search engines and account for the lion share of the internet search traffic. On Friday when I call you back I’m going to let you know about keywords that are receiving 1.2 million searches per month + + + that the rest of your industry is not taking advantage of. Is Friday at 2:00p.m. good for you? Can you be in front of a computer for that time? Great The key here is I went to Google Keyword Tool Box and found all the high volume keywords first. Then I went over the google and made share NO OTHERS COMPANIES were using google maps for that keyword term. I gathered 15 high volume keywords (75 thousands searches per month, plus plus). To refine the process I also looked at the commercial value for each keyword in my geographic area. I used the adwords keyword estimator. https://adwords.google.com/select/Tr...timatorSandbox. I choose the best terms to offer each company. I used a two step approach to sealing the deal. Only one keyword was setup for each company to show them what I could do for them. Then i called them back in two days (after making sure they were on the first page of google in the number one position) Again, I made sure there was no google maps competition for the keyword term first. When the follow up call was made I got them in front of their computer and had them type the keyword term in. Once, they saw them self in the number one position with no other competition then it was like taking candy from a baby... lol I offered them 3 keywords terms in google and one keyword term in yahoo and msn for $497.00. I also made it a one time payment for life and a bonus one on one internet marketing consultation (value of $297). Of course, the local business listing was my shoe in and the rest was smooth sailing ... If you're not sure how to put together a google maps listing watch this quick video... http://www.youtube.com/watch?v=lviDz8fUMTE This addition/amendment is being made for all those that would like other ideas aside from the phone! – (June 27th) Here's an idea of what you could do: Take the script and turn it into a flier/e-mail 50 fliers to businesses per day 50 e-mails to businesses per day 50 phone calls to businesses per day Setup a barter system with some companies (you can setup a local listing for them) in return they hand out your fliers to their customers example: Dry cleaners Do this over 10 business days and see what happens! Cheers Jay |
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| | #2 |
| Senior Warrior Member War Room Member Join Date: Dec 2007 Location: , , USA.
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This is actually a very easy model to follow and one that beginners in the offline stuff could jump on pretty easy.
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| | #3 |
| Warrior Member Join Date: May 2009 Location: Houston
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Jay, this is a great sales pitch and marketing idea
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| | #4 |
| Senior Warrior Member War Room Member Join Date: Mar 2008 Location: Toronto, Canada.
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Hello Jay, Thanks for the easy to follow plan. I'll remember not to contact any accountants in Toronto ![]() Curtis |
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| | #5 |
| Senior Warrior Member War Room Member Join Date: Nov 2007 Location: Sarnia, Ontario
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Awesome Jay...thanks for sharing! Don't forget the 'continuity' model as well with the 'add coupons'....Ka Ching! cheers, Maria |
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| | #6 |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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| | #7 |
| Senior Warrior Member War Room Member Join Date: Dec 2007 Location: , , USA.
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Hello, With something like this, you really don't need to be a great sales person. Actually, not sounding like a sales robot would probably be to your benefit. |
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| | #8 |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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I started this method a few weeks back... First I was not giving anything away for free... (BIG MISTAKE) I couldn't close anything... So, with my tail between my legs i went back to the drawing board and thought 'Hey i could setup a local listing in 6 minutes'. No real skin off my back. So, I switched the pitch and targeted my audience to suit the new sales pitch. No I did not close everyone. If you expect to close everyone then sales is going to give you a cold shower. Sales has been and always will be a numbers game. However, after looking at the number of companies that I called and how many I closed with the new pitch the ratio was 1 in 15. More specifically, I closed 1 in every 15 companies that accepted the FREE offer. **not everyone wanted the FREE listing** It is important that you go into everything with the right expectations and mind set.
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| | #9 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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| | #10 |
| Warrior Member Join Date: Jan 2009
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Awesome post. Thanks for the info, I'm pretty new to the whole making money online thing, but this is great!
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| | #11 |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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| | #12 |
| Advanced Warrior War Room Member Join Date: Oct 2007 Location: Montreal, QC, Canada.
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Hi! I had a question for you. The last time I added a business to google maps local listing, I was asked to activate it by phone... How do you do that? You always provide your own phone number? Thanks, Alex |
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| | #13 |
| HyperActive Warrior War Room Member Join Date: Aug 2008 Location: Pretoria, South Africa
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This is awesome. I will work on this and share my testimonial with you soon
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| | #14 |
| HyperActive Warrior Join Date: Sep 2005 Location: , , Norway.
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Yeah, so I go to this business meeting and get stopped by the guards. "Who are you kid? They're having an important business meeting here." (Fictional story.) Lol |
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| | #15 |
| HyperActive Warrior War Room Member Join Date: Jun 2009
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Great info thanks for sharing.
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| | #16 | |
| Newbie Warrior Join Date: Apr 2009 Location: The Tropics
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I dont think you need a lot of sale skills in this,you just need to know what you are talking about, and i am sure, you can convince any potential client out there. :-) | |
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| | #17 |
| Mary Green Copy & Content War Room Member Join Date: Feb 2007 Location: Central NY USA
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There are so many ways to make money offline, this is another great way. I just wish I actually liked making phone calls, lol. Guess I will stick with other methods for now, but luckily I dont have to worry about that. Great idea. I think being different from others and directly approaching these business owners is great. You really have to get out there and grab these people to bring them online. Mary |
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| | #18 |
| HyperActive Warrior Join Date: Mar 2009 Location: Hudson, NH
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Made your post into a pdf so that I can keep it on my pc, I may try it! If your not comfortable doing phone calls pay a relative or a friend $20 - $50 to make the calls for you haha! I would say you pay them like $50 out of every client you land a sale on might be fair! I am interested on how you received payment? paypal, check?
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| | #19 |
| Kevin Kelly War Room Member Join Date: Jun 2009
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If you don't like making phonecalls and a lot of people don't. You can go to elance.com and hire telemarketers for $8-10 a hour. Which in encredibly cheap to make the sales pitch and schedule a meeting with the owner for you. I have used these types of services in the past and got remarkible results.
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| | #20 |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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| | #21 |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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| | #22 | |
| www.monikamundell.com War Room Member Join Date: Oct 2006 Location: Australia
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If you could elaborate on this please it would make the whole picture a little easier to comprehend. Thanks Monika | |
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| | #23 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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1. You need to research your market. Take dentists for example. If you type in - dentists new york - you'll find a large number of competition in google maps. So, why make things so difficult on yourself? Go to https://adwords.google.com/select/KeywordToolExternal and find other high volume keywords that have NO local businesses promoting themselves on that keyword. Such as, tooth extraction. There has no other google maps competition on that keyword and the google keyword tool shows over 100,000 searches just last month. That's a keyword many dentists would love the dominate. 2. You need to create a different gmail address for each company... Do not use your own gmail address. 3. I have two computers in my home. That helps but not needed... 4. I've hired two commission sales people to go after the market. Once they get a bite I setup the listing with their phone number. Google gives them the code and they relay it back to me. (I know you like that one) ![]() This way I have many phone numbers to work with. If that's not an options then use a relative/friend. Anyone, with a landline phone. You can get on the first page in 24hrs or less sometimes with your local business listing through google. yahoo and msn use snail mail to verify the listing and they send it to the physical address which could take 2 weeks plus. Hope that helps a little... Cheers Jay | |
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| | #24 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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I missed your question before... You can use your phone number to verify 2 sometimes 3 listings after that use family/friends/work at home commission employees for more numbers. Once they accept or decline your offer then you either change the phone to their number or you delete the listing. cheers Jay | |
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| | #25 |
| Joshua Hayes War Room Member Join Date: Mar 2009 Location: Hillsboro, OR
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I am not saying this method doesn't work, but you pointed out that 1 in 15 businesses that take the free offer convert. Assuming use of one phone number per listings, theoretically, one could end up needing 15 unique phone numbers to land a sale. Am I missing something? |
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| | #26 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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This item is a lost leader for me. The real benefit comes from the face to face meeting. All, the walls are taken down after the local listing is done for the customer. They listen and are eager to take the next recommendation that I give them. The meeting is setup and I go in with other services such as e-mail marketing and video marketing etc. etc. So, really this is just the beginning of my sales funnel... | |
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| | #27 |
| Advanced Warrior War Room Member Join Date: Feb 2009
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Great tip - the law of reciprocity in action. I'm surprised only 1 in 15 take a FREE offer! Cold call is indeed a tough business - I've done it - but this is tougher than I' would have predicted. But the way to give a tip of my own: warn your customer (or potential customer) that'll he/she be getting the call from Google, and that you'll be calling back in an hour to get the code. This way you don't have to use your own phone number. It's also to get in touch one more time. Which helps overall. And if a potential customer brushes you off for such a little inconvenience, it's probably those that'll find inconvenient to pay on time as well... |
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| | #28 |
| Internet Junkie War Room Member Join Date: Mar 2009 Location: Texas
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First, this is complete nonsense! it won't work. Turn away now, nothing to see here! Still reading the thread? Damn! This is brilliant stuff. Here's my "value-add" and it is for all you phone-aphobics. You don't need to call. Not initially anyway.Take the email calling script content (which is a tad too long) and edit it for email. Then look up BOTH the website "contact us" info AND the whois info and send each contact form and or email the pitch. Make them email or call you.!!! Candy. Baby. Taken! |
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| | #29 |
| Work hard to play hard War Room Member Join Date: Aug 2007 Location: Michigan, USA.
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Jay, Great stuff! Couple questions. Where in the sign-up process do you use the keyword you want to rank for? Is it in the business description or business category or where? Also, if you use your own phone or your salesman's, can you change it back to the customer's phone number later if they buy from you, or are they stuck with your number? Mark |
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| | #30 |
| Jeffery Jansen Join Date: Jul 2005 Location: La Vista, NE
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Have to say this is quit innovative and I like it!!! I will be doing my own version! ( great Idea). |
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| | #31 | |
| www.monikamundell.com War Room Member Join Date: Oct 2006 Location: Australia
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What you explained now makes perfect sense to me. Yes, I did like your suggestion about getting those phone numbers because I hate cold calling people. Like you I also intend to hire some sales people to do the leg-work for me for a nice commission. I already have my first domain (had it for a few weeks now) and it is setup and ready to roll. All I need are sales people, which is my next project. Thanks for the tips. They are certainly very much appreciated. Monika | |
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| | #32 |
| SAMOAN WARRIOR War Room Member Join Date: Jun 2009
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Great Idea. Very doable except I'm a total newbie so don't know how to make a website let alone put it in the first page of Google. Cane someone help or just read the post in the forums? |
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| | #33 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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Welcome to the forum ![]() You'll find everything you need to make great money in here... As for this money making strategy YOU DO NOT NEED A WEBSITE! Neither does the customer that you're setting up the google maps listing for. So, take a breath of fresh air. Google will still place the company on the keyword without a website. As long as you have a phone number and the address of the company then you're all set. It's that easy. Just take your time and reread this entire thread. Then jump over to google and start making some money. Here are a couple local businesses that you could go after 1. Dentist 2. Accountants 3. Hair Dressers 4. Tanning Salons 5. Any Type Of Doctor That should get you started Cheers Jay | |
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| | #34 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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![]() That's very humbling... You're suggestions are great and I've taken note of them and will test and see the outcomes. Cheers Jay | |
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| | #35 |
| HyperActive Warrior Join Date: Jul 2007 Location: , , United Kingdom.
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Hey Jay, Great idea, its been a while since I read anything useful on this forum. I'm sure many people will love this one. You should definately turn this thread into a step by step WSO, screenshots etc. You deserve to make some money for your idea. Phil |
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| | #36 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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Glad I could help... ![]() I find all my commission sales guys from craigslist.org and kijiji.com I love the internet!!! Anyways, here is the exact listing that I used to find my guys... *** Post this listing inside the sales area *** Title - ****************** TOP TELESALES PRO'S $$$ ************** Ad - OPENING FOR TELESALES PEOPLE - EARN $500 TO $1000 A WEEK. THIS IS NOT A COMPLICATED SALE YOU WILL NEED A HOME OFFICE - COMPUTER, INTERNET, PHONE (A MUST!) WE MARKET WEB APPLICATIONS YOU NEED TO HAVE: MUST BE CONFIDENT !!! STRONG SALES ABILITY HIGH ENERGY DAY TIME HOURS - (9a.m. - 5p.m) THIS IS BUSINESS TO BUSINESS SALES ABLE TO DEAL WITH BUSINESS OWNERS THIS WILL RESULT IN GREAT PAY OFF 1 TO 2+ SALES PER DAY MINIMUM $100 PER SALE REPLY WITH RESUME TO THIS POSTING - OR CALL 416 *** **** - DIRECT LINE TO OWNER PLEASE DO NOT CALL AFTER 7 P.M. EASTERN STANDARD TIME Cheers Jay | |
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| | #37 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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This system is really quite easy especially for the people inside this forum. I've started making some great pay days once joining this forum. So, why not let everyone join in on the fun. There's just so many businesses out there that if everyone in this forum used this method we would still have plenty of companies to go after. cheers Jay | |
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| | #38 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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I've learned a ton from you so again that's very humbling to read. I'm working on a few wso ideas right now but my offline stuff is gaining great momentum. Some of which I can directly blame you for!!! lol I hate when people share inspiring information with me!!! ![]() cheers Jay | |
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| | #39 |
| HyperActive Warrior Join Date: Dec 2007 Location: Miami, USA.
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This is a great idea and savvy approach to getting the business. Another option I stumbled on recently was how quickly Google indexes Twitter accounts registered with Twellow. Twitter can be a time drainer but there are lots of apps that help with automating the interactive parts that make it a good business tool. It can definitely be a good add-on for the packages you put together for your clients. With the widespread press Twitter is getting these days you could use the account as either a premium upgrade or as a free add on to help close the deal. |
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| | #40 |
| Senior Warrior Member War Room Member Join Date: Jul 2004 Location: Surrey, United Kingdom.
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Jay Great method you have there. I'm about to get into local business marketing, so will adapt this to my strategy. Thanks for sharing your ideas. |
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| | #41 |
| Advanced Warrior War Room Member Join Date: May 2009 Location: QLD Australia
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Hi Jay, great pitch one thing though I have 10 yrs of telemarketing and have all ways mention to the staff that never use questions where there is an out i.e yes/no answer found that out the hard way I am sure you could get the ratio down to 1/8 Though I am curious how long did it take you to come up with the sales pitch! to your success |
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| | #42 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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Once I got to the point in the pitch of asking the potential customer which keyword they would like me to get them on google's first page for I am yet to have anyone back out from that point on. All business owners realize the value of Google to their company. Remember *** I targeted businesses that already had a website - the website was just not on the first page of Google.*** The goal of any strong sales pitch is to know and deal with the objections before the potential customer even thinks of them... This of course, is still a work in progress and I will continue to test and improve the pitch... This is what I've learned from internet marketing. Even once you have a process that is generating sales for you best practices is to split test and improve the process so you can make more sales - more money$$$ - and retire rich ... lol The pitch was and still is in rough form. However, the draft above took about two weeks to mold and is quite effective. Cheers Jay | |
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| | #43 |
| HyperActive Warrior War Room Member Join Date: Jan 2006 Location: GTA,Canada
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This is the greatest offline related free idea I have heard of. I would have never thought of this but great way to make money and more importantly, get yourself in front of a potential offline client. Looking forward to any WSO you may offer. Also, hope you don`t mind sharing the accountants with me as i`m in Toronto too! |
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| | #44 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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... OK, erase this thread!!! Please someone get this stuff taken off the forum!!! lol ![]() Ok, all kidding aside... Any GTA people out there that would like to partner up with me or need help getting off the ground feel free to PM me... Looking forward to chatting... Cheers Jay | |
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| | #45 |
| HyperActive Warrior Join Date: Jul 2006 Location: , , .
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The primary reason I like this so much is the PROOF. No convincing (or telling/sharing with) a prospect that your service is the 'latest and the greatest'. That's because that's how I like to buy. Fantastic Thanks, Dee |
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| | #46 |
| Joshua Hayes War Room Member Join Date: Mar 2009 Location: Hillsboro, OR
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I'm in total agreement that you should make the business owner take the call from Google and provide you with the code. If they are not willing to do this, they are probably not a great prospect anyway...
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| | #47 | |
| Joshua Hayes War Room Member Join Date: Mar 2009 Location: Hillsboro, OR
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Business Listing Quality Guidelines - Maps Help Keywords in the description should be fine, but not in the title... unless it's the businesses name. | |
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| | #48 | |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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This is why the warrior forum is such a great place to go over your ideas because you get a solid response on all sides of the coin. The only way that I know of to rank for other keywords is to place them in the company name area. I'll continue to test different methods and see what the outcome is. cheers Jay | |
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| | #49 | |
| Joshua Hayes War Room Member Join Date: Mar 2009 Location: Hillsboro, OR
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I agree... although this is Google's rule, it looks likes it's being heavily abused. In fact, a large company example of this is Jason's Deli... Google... "catering dallas" Quote:
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| | #50 |
| Active Warrior War Room Member Join Date: Feb 2009 Location: GTA, Canada
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Hey Josh... Great Points... I haven't been doing SEO for that long but I'm not aware of any other method that is almost guaranteed to get your company on the first page of Google in 24 hours or less... Every single time!!! This is still pretty new and very few people are taking full advantage of this method. You're also able to track the amount of impressions and click thoughs... This is a value add for the company that you can provide to let them know how well the placement is doing regards, Jay |
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